Twitter Campaign for Brand Awareness

I'm looking to launch a Twitter advertising campaign with the primary objective of boosting brand awareness. The campaign will specifically target a chosen demographic group, so understanding and appealing to this audience is key. The content of the ads will be primarily text-based tweets.

Ideal Skills and Experience:
- Proven experience in social media marketing, specifically Twitter.
- Excellent understanding of targeting specific demographic groups.
- Strong copywriting skills to create engaging text-based tweets.
- Ability to analyse and optimise campaign for maximum brand exposure.

Target demographic group is 18-24 year olds. The campaign will run for 1 month.