Stop-Scroll Natural Plant Based Wellness Copywriting

Job ID: 40377175

Budget: ₹1,500 – ₹12,500 INR

I launched a premium Plant Based product line built around one promise: If it's not from the soil, it's not in our bottle. To keep that idea front-of-mind, I’m ready to overhaul every word the brand puts into the world and I need your copy skills to make it happen.

Here’s what matters to me:
• A repeatable voice system that I can hand to any team member and they’ll sound exactly on-brand.
• Website copy that lands in short, high-impact lines—no more than 3-6 words per line wherever it works.
• Hooks and captions for Instagram, Facebook, and Twitter that stop the scroll, speak to aromatherapy enthusiasts, and trigger feeling before features.
• Simple, clear, direct language that can be grasped in two seconds and leaves the reader with a sense of clarity, truth, and fast relief.

Brand Hooks/Voice -
1. Brand voice guide with examples, word banks, and usage rules.
2. Complete website copy (home, about, product pages) delivered in a clean, editable doc.
3. Forty social hooks/captions—evenly distributed across the three platforms—formatted for quick posting.
4. A short “message matrix” that shows how to translate benefits into emotions for future campaigns.

If you love distilling big ideas into five words or less and can make an aromatherapy fan stop mid-scroll, let’s talk.