Social Posts for FMCG Launch
Budget: ₹1,500 – ₹12,500 INR
My new FMCG brand is heading into its first public push and I need a stream of fresh, scroll-stopping social media posts designed specifically for Facebook and Instagram. Everything centres on building brand awareness, so every caption, hashtag and visual must introduce who we are, capture our personality and spark curiosity about the products without feeling overly sales-y.
Here’s what I’ll hand over: the current logo set, colour palette, a short positioning statement and a handful of product photos. What I need back is a calendar-ready package—static images or short motion graphics (your call on the creative mix), paired with punchy captions and hashtag suggestions—formatted for each platform’s specs and delivered in editable files plus ready-to-publish versions.
The tone should be friendly, upbeat and contemporary; think youthful FMCG challenger rather than big-box corporate. Any design work can be done in tools you’re comfortable with (Canva, Adobe Illustrator, Photoshop, or similar) as long as I receive the source files.
I’ll consider the project complete when the posts clearly reflect the brand’s voice, follow the visual guidelines provided and feel native to both Facebook and Instagram feeds.
Here’s what I’ll hand over: the current logo set, colour palette, a short positioning statement and a handful of product photos. What I need back is a calendar-ready package—static images or short motion graphics (your call on the creative mix), paired with punchy captions and hashtag suggestions—formatted for each platform’s specs and delivered in editable files plus ready-to-publish versions.
The tone should be friendly, upbeat and contemporary; think youthful FMCG challenger rather than big-box corporate. Any design work can be done in tools you’re comfortable with (Canva, Adobe Illustrator, Photoshop, or similar) as long as I receive the source files.
I’ll consider the project complete when the posts clearly reflect the brand’s voice, follow the visual guidelines provided and feel native to both Facebook and Instagram feeds.