Social Media Marketing Specialist

I need an experienced digital marketer to manage a lead generation campaign on Facebook and Instagram. The goal is to generate leads and sales.

Requirements:
- Create and post engaging content (images, videos, text posts)
- Strategically use ads to boost visibility
- Monitor and analyze performance metrics
- Adjust strategies based on data insights

Ideal Skills:
- Proven track record in social media marketing
- Strong knowledge of Facebook and Instagram algorithms
- Excellent content creation skills
- Ability to analyze and interpret data

Please provide examples of previous work and a detailed strategy.