Social Media Marketing Expert (YouTube, Instagram & TikTok Focus)

Job ID: 38563604

Budget: $2 – $8 AUD

I'm looking for a highly skilled social media marketing expert with a strong focus on YouTube, Instagram, and TikTok. You will be responsible for creating, executing, and optimizing strategies to grow my brand's presence across these platforms. This role requires creativity, excellent knowledge of social media trends, and the ability to engage with a target audience to build strong online communities.

Key Responsibilities:

Develop and execute social media strategies specifically for YouTube, Instagram, and TikTok
Create engaging content, including short-form videos, stories, and posts to increase audience engagement and brand awareness
Optimize YouTube videos for search (SEO) and increase visibility through thumbnails, tags, descriptions, and engagement tactics
Manage and grow followers, likes, views, and engagement rates on all three platforms
Collaborate with content creators and influencers for brand promotion and partnerships
Analyze social media performance and adjust strategies based on data insights
Monitor trends, competitors, and industry developments to stay ahead of the curve
Create content calendars and ensure timely posting across all platforms
Engage with followers and respond to comments and messages to build an interactive community
Qualifications:

Proven experience as a social media marketer with a focus on YouTube, Instagram, and TikTok
Strong understanding of social media algorithms, trends, and best practices
Excellent video and content creation skills, with knowledge of editing tools (Canva, Adobe Suite, etc.)
Experience with YouTube SEO and analytics tools like YouTube Studio
Proficient in Instagram features (Stories, Reels, IGTV) and TikTok's short-form video platform
Ability to create viral and engaging content tailored to different audiences
Strong analytical skills with experience in tracking KPIs and optimizing content strategies
Excellent communication and interpersonal skills for influencer and community engagement
Ability to work independently and meet deadlines consistently
Bonus Skills:

Experience running paid ads on YouTube, Instagram, and TikTok
Familiarity with tools like Hootsuite, Buffer, or Later for scheduling and managing posts
Knowledge of influencer marketing and brand collaborations
Basic graphic design skills for thumbnail creation and social media posts
Hours: Part-time or full-time based on performance and availability. Please specify your availability when applying.

Rate: Competitive hourly rate or fixed rate based on experience.

To Apply: Please submit your portfolio or examples of successful social media campaigns you’ve managed on YouTube, Instagram, and TikTok. Include your resume and a brief cover letter outlining your experience and what makes you the ideal candidate for this role.