Social Media Journalist for Brand Event

Job ID: 39217556

Budget: $250 – $750 SGD

We are hiring a Social Media Journalist to create engaging promotional content and manage social media campaigns for the upcoming event "Your Brand: Build It. Own It. Lead It." The event will be held on the 8th April 2025, at Elliot House 151 Deansgate Manchester M3 3WD, from 10AM to 1PM. This role will involve pre-event promotion, real-time coverage, and post-event highlights to ensure maximum visibility and engagement across multiple digital platforms.
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Scope of Work:
The Social Media Journalist will be responsible for:
1. Pre-Event Promotion:
o Crafting compelling social media posts that highlight event themes, speakers, and value propositions.
o Writing engaging blog posts and articles to generate buzz about the event.
o Creating short-form video content, reels, and teasers for platforms like Instagram, LinkedIn, and TikTok.
o Coordinating with event organizers to align messaging with the overall event strategy.
2. Live Event Coverage:
o Live-tweeting and posting real-time updates across social media channels.
o Conducting brief interviews with speakers, attendees, and organizers.
o Capturing and sharing high-quality images and videos to boost engagement.
o Managing event-related hashtags and encouraging audience participation.
3. Post-Event Engagement:
o Creating recap articles, blog posts, and social media summaries.
o Editing and publishing video highlights and key takeaways.
o Engaging with attendees and responding to comments to sustain interest beyond the event.
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Required Skillsets & Qualifications:
• Content Creation Expertise – Strong writing skills with experience in crafting compelling promotional content, articles, and social media captions.
• Social Media Management – Proficiency in handling platforms such as LinkedIn, Facebook, Instagram, Twitter (X), TikTok, and YouTube.
• Video & Photography Skills – Ability to capture and edit engaging multimedia content.
• SEO & Analytics Knowledge – Familiarity with SEO principles, engagement metrics, and audience insights to optimize content performance.
• Live Event Coverage Experience – Prior experience in reporting or covering live events in a dynamic, engaging manner.
• Creativity & Adaptability – A knack for crafting unique angles and engaging storytelling strategies tailored for different audiences.
• Strong Communication & Networking Skills – Ability to liaise with speakers, attendees, and media partners to enhance event exposure.
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Deliverables:
• A social media content calendar leading up to the event.
• Scheduled social media posts, including text, images, and videos.
• Live event coverage with a minimum number of posts per platform.
• A comprehensive post-event engagement report, summarizing key analytics and takeaways.
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Application Process:
Interested candidates should submit:
• A portfolio showcasing relevant work (social media campaigns, blog posts, live event coverage, etc.).
• A brief proposal on their content strategy for this event.
• Expected remuneration and availability for both pre-event preparation and event day coverage.

We look forward to bringing on board a dynamic Social Media Journalist who can elevate the visibility of "Your Brand: Build It. Own It. Lead It." through impactful storytelling and digital engagement.