Social Media Brand Awareness Campaign

Job ID: 40152355

Budget: ₹12,500 – ₹37,500 INR

I’m preparing to roll out a digital-first marketing push designed purely to raise my brand’s visibility. The focus is social media, and I’m looking for someone who can take the reins from strategy through execution while showing me—up front—how your unique mix of skills and past wins will make this campaign stand out.

Here’s the challenge in a nutshell: craft and launch a cohesive social presence that sparks interest, grows reach, and leaves a memorable impression on new audiences. I’m not after vanity metrics alone; I want thoughtful storytelling backed by smart targeting and tight reporting so we can see exactly how awareness is climbing week by week.

Core deliverables I need:
• A concise social strategy playbook outlining audience personas, platform priorities, content pillars, and posting cadence.
• A 30-day content calendar complete with copy, visuals, and paid-boost recommendations.
• End-to-end campaign setup on the chosen platforms (organic + paid), including pixel/tag configuration and UTM tracking.
• Bi-weekly performance snapshots highlighting reach, engagement, share of voice, and actionable insights for optimisation.

Show me evidence of past brand-awareness wins on channels like Instagram, TikTok, Facebook, or LinkedIn, and walk me through the tools you lean on—whether that’s Meta Business Suite, Later, Hootsuite, Canva, or Adobe Creative Cloud. If you have a knack for data-driven storytelling and the agility to tweak creatives mid-flight, you’re exactly who I want to hear from.