Short-Form Social Media Video Editor (Hook-Based / Pattern Interrupt Ad Creative)

Job ID: 40473688

Budget: $8 – $15 USD

Project Title: Short-Form Social Media Video Editor (Hook-Based / Pattern Interrupt Ad Creative)

We are looking for a highly skilled short-form video editor who understands modern social media advertising creative — specifically “pattern interrupt” style content used on TikTok, Instagram Reels, YouTube Shorts, and Meta Ads.

About Us:
We are a fast-growing brand operating in the motorsports / apparel / glove industry. We create performance and lifestyle products with a strong visual identity and are looking to scale short-form content production.

Project Scope:
We need an editor capable of creating high-retention short-form videos that:

Start with strong hooks / thumb-stopping intros
Use fast-paced editing and storytelling
Transition into product-focused marketing
Feel native to TikTok/Reels culture
Are optimized for engagement and conversions

Important:
The opening “hook” does NOT always need to directly correlate with the product. We specifically want editors who understand:

Pattern interrupts
Curiosity hooks
Open-loop storytelling
Retention editing
Viral social pacing
UGC-style ad structure

Examples of Creative Styles:

TikTok-native ads
Hook → Story → Product Reveal
Fast captions/subtitles
Zoom cuts
Sound design emphasis
Meme/social-style pacing
Emotional or curiosity-driven intros
High-retention editing structures

Deliverables:

15–60 second vertical videos
9:16 format
TikTok / Reels / Shorts optimized
Captioning/subtitles
Sound effects/music integration
Motion graphics when appropriate
Multiple export versions when needed

What We Will Provide:

Product footage
Brand assets/logos
Existing content
Creative direction
Example references
Potential scripts/hooks

What We Are Looking For:

Strong portfolio of social-first editing
Understanding of performance marketing
Experience editing direct-response or e-commerce content
Someone who understands retention metrics and scroll-stopping content
Ability to work quickly and iterate
Understanding of modern internet culture/meme pacing is a major plus

When Applying Please Include:

Portfolio/examples of short-form social content
Examples of “hook-based” or “pattern interrupt” edits
Your editing software
Turnaround times
Your pricing structure (per video or package)
Any experience with TikTok ads / Meta ads / e-commerce brands

Bonus:
Experience with motorsports, streetwear, action sports, gaming, or performance brands is highly preferred.

Potential for long-term ongoing work for the right editor.