SEO & Meta Ads Specialist for Saree E-commerce Brand

Responsibilities:

SEO:
1. Conduct on-page SEO optimization (meta tags, titles, descriptions, headers, internal linking).
2. Improve website speed, mobile responsiveness, and technical SEO.
3. Perform keyword research & competitor analysis.
4. Build backlinks and improve domain authority.
5. Track weekly keyword ranking reports and analytics.

Meta Ads (Facebook & Instagram):
1. Create, manage, and optimize ad campaigns for conversions & ROAS.
2. Audience research, targeting, and retargeting strategies.
3. Write engaging ad copy and creatives (images/videos provided).
4. Monitor daily performance and optimize campaigns.
5. Provide weekly reports on ad spend, reach, conversions, and ROI.