Remote Manager for Lifestyle Brand's Online Presence
Budget: $30 – $80 USD
Project Title
Remote Content & Social Media Manager for Premium Lifestyle Brand
Project Type
Hourly Project
Suggested Hourly Budget
USD $30–$80/hour, depending on experience and portfolio quality
Suggested Skills
Social Media Marketing, Content Writing, Instagram Marketing, TikTok, Digital Marketing
Project Description
We are looking for a creative and experienced Content & Social Media Manager to support brand storytelling, social media strategy, content planning, and community engagement for The White Company, a premium British lifestyle and ecommerce brand.
This is a remote freelance project suitable for a long-term collaboration. The selected freelancer will help strengthen digital brand presence, improve audience engagement, support ecommerce visibility, and maintain a premium brand experience across multiple social platforms.
The role is ideal for someone with strong experience in social media management, content strategy, short-form video, lifestyle storytelling, and premium consumer brands.
About The White Company
The White Company is a premium British lifestyle brand offering beautifully designed products for the home, wardrobe, fragrance, gifting, and everyday living. The company is known for its timeless aesthetic, elegant neutral palette, premium quality, and refined customer experience across ecommerce and retail channels.
The brand’s product categories include homeware, bedding, fashion, fragrance, gifting, and lifestyle essentials. Social media and digital storytelling play an important role in supporting customer engagement, product discovery, seasonal campaigns, and brand consistency across multiple digital touchpoints.
Main Responsibilities
Manage social media strategy across Instagram, TikTok, Facebook, Pinterest, and other relevant platforms
Create and coordinate social-first content including reels, stories, carousels, static posts, and short-form videos
Maintain a consistent premium brand voice, visual identity, and storytelling approach
Plan content calendars, posting schedules, captions, and campaign messaging
Monitor community engagement and respond professionally across social channels
Identify relevant social trends, content opportunities, and platform-native storytelling ideas
Coordinate with Marketing, Brand, Ecommerce, Creative, and Retail teams on campaigns and launches
Support seasonal campaigns, gifting campaigns, product launches, and community storytelling
Review content performance and recommend improvements based on engagement and platform insights
Help improve audience growth, engagement quality, and social media visibility
Requirements
1–3+ years of experience in content marketing or social media management
Experience managing content for lifestyle, retail, ecommerce, fashion, beauty, homeware, or premium consumer brands
Strong hands-on experience with Instagram and TikTok
Experience with short-form video, social-first storytelling, and community engagement
Strong writing, editing, and caption creation skills
Strong understanding of content planning, social media strategy, and audience engagement
Strong attention to detail in visuals, copy, timing, approvals, and brand consistency
Ability to work collaboratively across multiple teams and stakeholders
Nice to Have
Experience with Pinterest marketing
Experience working with influencers, creators, photographers, or agencies
Experience with Canva or Adobe Creative Suite
Experience supporting ecommerce campaigns and product launches
Experience with social reporting or analytics tools
Tools & Platforms
Instagram
TikTok
Facebook
Pinterest
Canva
Adobe Creative Suite
Google Analytics / GA4
Social scheduling tools
Project management and editorial workflow tools
Expected Deliverables
Content calendar management
Social media publishing and coordination
Short-form video and campaign content support
Community management and engagement
Weekly content planning updates
Monthly social performance reporting
Content optimization recommendations
Campaign and seasonal storytelling support
Success Metrics
Audience growth
Engagement rate
Reach and impressions
Content consistency
Short-form video performance
Community engagement quality
Traffic from social channels
Campaign support performance
Brand storytelling quality
Compensation
This is an hourly freelance project.
Suggested budget range:
USD $30–$80/hour
Final compensation will depend on experience, portfolio quality, content ownership level, and platform expertise.
How to Apply
Please include:
A short introduction
Examples of social media accounts or brands you have managed
Portfolio, reels, or content samples
Experience with Instagram, TikTok, or lifestyle content
Examples of engagement or audience growth results
Your preferred hourly rate
Your weekly availability
We are looking for a long-term freelance collaborator who can help strengthen The White Company’s premium digital presence through high-quality content, storytelling, and social media management.
Remote Content & Social Media Manager for Premium Lifestyle Brand
Project Type
Hourly Project
Suggested Hourly Budget
USD $30–$80/hour, depending on experience and portfolio quality
Suggested Skills
Social Media Marketing, Content Writing, Instagram Marketing, TikTok, Digital Marketing
Project Description
We are looking for a creative and experienced Content & Social Media Manager to support brand storytelling, social media strategy, content planning, and community engagement for The White Company, a premium British lifestyle and ecommerce brand.
This is a remote freelance project suitable for a long-term collaboration. The selected freelancer will help strengthen digital brand presence, improve audience engagement, support ecommerce visibility, and maintain a premium brand experience across multiple social platforms.
The role is ideal for someone with strong experience in social media management, content strategy, short-form video, lifestyle storytelling, and premium consumer brands.
About The White Company
The White Company is a premium British lifestyle brand offering beautifully designed products for the home, wardrobe, fragrance, gifting, and everyday living. The company is known for its timeless aesthetic, elegant neutral palette, premium quality, and refined customer experience across ecommerce and retail channels.
The brand’s product categories include homeware, bedding, fashion, fragrance, gifting, and lifestyle essentials. Social media and digital storytelling play an important role in supporting customer engagement, product discovery, seasonal campaigns, and brand consistency across multiple digital touchpoints.
Main Responsibilities
Manage social media strategy across Instagram, TikTok, Facebook, Pinterest, and other relevant platforms
Create and coordinate social-first content including reels, stories, carousels, static posts, and short-form videos
Maintain a consistent premium brand voice, visual identity, and storytelling approach
Plan content calendars, posting schedules, captions, and campaign messaging
Monitor community engagement and respond professionally across social channels
Identify relevant social trends, content opportunities, and platform-native storytelling ideas
Coordinate with Marketing, Brand, Ecommerce, Creative, and Retail teams on campaigns and launches
Support seasonal campaigns, gifting campaigns, product launches, and community storytelling
Review content performance and recommend improvements based on engagement and platform insights
Help improve audience growth, engagement quality, and social media visibility
Requirements
1–3+ years of experience in content marketing or social media management
Experience managing content for lifestyle, retail, ecommerce, fashion, beauty, homeware, or premium consumer brands
Strong hands-on experience with Instagram and TikTok
Experience with short-form video, social-first storytelling, and community engagement
Strong writing, editing, and caption creation skills
Strong understanding of content planning, social media strategy, and audience engagement
Strong attention to detail in visuals, copy, timing, approvals, and brand consistency
Ability to work collaboratively across multiple teams and stakeholders
Nice to Have
Experience with Pinterest marketing
Experience working with influencers, creators, photographers, or agencies
Experience with Canva or Adobe Creative Suite
Experience supporting ecommerce campaigns and product launches
Experience with social reporting or analytics tools
Tools & Platforms
TikTok
Canva
Adobe Creative Suite
Google Analytics / GA4
Social scheduling tools
Project management and editorial workflow tools
Expected Deliverables
Content calendar management
Social media publishing and coordination
Short-form video and campaign content support
Community management and engagement
Weekly content planning updates
Monthly social performance reporting
Content optimization recommendations
Campaign and seasonal storytelling support
Success Metrics
Audience growth
Engagement rate
Reach and impressions
Content consistency
Short-form video performance
Community engagement quality
Traffic from social channels
Campaign support performance
Brand storytelling quality
Compensation
This is an hourly freelance project.
Suggested budget range:
USD $30–$80/hour
Final compensation will depend on experience, portfolio quality, content ownership level, and platform expertise.
How to Apply
Please include:
A short introduction
Examples of social media accounts or brands you have managed
Portfolio, reels, or content samples
Experience with Instagram, TikTok, or lifestyle content
Examples of engagement or audience growth results
Your preferred hourly rate
Your weekly availability
We are looking for a long-term freelance collaborator who can help strengthen The White Company’s premium digital presence through high-quality content, storytelling, and social media management.