Rajkot Organic FMCG Campaign
Budget: ₹1,500 – ₹12,500 INR
I’m launching an integrated push for my Rajkot-based organic FMCG line and need a marketer who can tie together eye-catching street presence with high-performing social media ads.
On the ground, I’ll be printing large banners that carry a single, clear call-to-action: scan the QR code. Every element of the artwork—layout, copy, colour, product shots, even any promotional teaser—has to work toward maximising scans, so the design must be both visually striking and easy to read from a distance. I’ll supply the destination URL and the QR code; you handle the creative concept and print-ready files.
Online, I want paid social campaigns focused on Facebook and Instagram only. No email blasts or SEO right now—just targeted, measurable ads that drive the same QR link (or a customised tracking link) to build continuity between offline and online touchpoints. Geo-targeting should prioritise Rajkot and surrounding areas, with look-alike audiences built from early responders.
Deliverables
• Print-ready banner artwork (correct sizing, bleed, CMYK) featuring the QR code and compelling copy
• 3–5 static or short-format video creatives sized for Facebook & Instagram feeds/stories
• Complete ad campaign setup in Facebook Ads Manager, including audience definition, budget split and tracking parameters
• A short performance summary after the first week so we can tweak creative or targeting if needed
If you’re confident in turning casual passers-by into scanners and scrollers into buyers, let’s talk.
On the ground, I’ll be printing large banners that carry a single, clear call-to-action: scan the QR code. Every element of the artwork—layout, copy, colour, product shots, even any promotional teaser—has to work toward maximising scans, so the design must be both visually striking and easy to read from a distance. I’ll supply the destination URL and the QR code; you handle the creative concept and print-ready files.
Online, I want paid social campaigns focused on Facebook and Instagram only. No email blasts or SEO right now—just targeted, measurable ads that drive the same QR link (or a customised tracking link) to build continuity between offline and online touchpoints. Geo-targeting should prioritise Rajkot and surrounding areas, with look-alike audiences built from early responders.
Deliverables
• Print-ready banner artwork (correct sizing, bleed, CMYK) featuring the QR code and compelling copy
• 3–5 static or short-format video creatives sized for Facebook & Instagram feeds/stories
• Complete ad campaign setup in Facebook Ads Manager, including audience definition, budget split and tracking parameters
• A short performance summary after the first week so we can tweak creative or targeting if needed
If you’re confident in turning casual passers-by into scanners and scrollers into buyers, let’s talk.