NGO Fundraising Social Campaign
Budget: ₹750 – ₹1,250 INR
I plan to run a focused Instagram‐only push that turns followers into donors for our NGO. The core objective is simple: boost donations, not just likes or clicks.
Here’s what the assignment covers:
• Map out a four-week Instagram content calendar with eye-catching posts, Stories, and Reels that speak directly to our mission.
• Write persuasive donation appeals for captions, our bio link landing page, and a short email follow-up sequence.
• Identify and engage potential individual and corporate donors through thoughtful DMs and comment outreach.
• Propose a fresh set of campaign hashtags and keywords—we don’t have any locked in yet.
• Provide clear metrics to track success (donation conversions, cost per acquisition, and audience growth).
I’ll supply brand assets, past campaign data, and full access to our Impact stories. Bring your non-profit fundraising experience, creativity, and any preferred tools (e.g., Canva, Later, Hootsuite). Final deliverables should be editable files plus a brief end-of-campaign report summarizing performance and next-step recommendations.
Here’s what the assignment covers:
• Map out a four-week Instagram content calendar with eye-catching posts, Stories, and Reels that speak directly to our mission.
• Write persuasive donation appeals for captions, our bio link landing page, and a short email follow-up sequence.
• Identify and engage potential individual and corporate donors through thoughtful DMs and comment outreach.
• Propose a fresh set of campaign hashtags and keywords—we don’t have any locked in yet.
• Provide clear metrics to track success (donation conversions, cost per acquisition, and audience growth).
I’ll supply brand assets, past campaign data, and full access to our Impact stories. Bring your non-profit fundraising experience, creativity, and any preferred tools (e.g., Canva, Later, Hootsuite). Final deliverables should be editable files plus a brief end-of-campaign report summarizing performance and next-step recommendations.