Multi-Channel Advertising Specialist

Project Description:

We are seeking an experienced freelancer to lead a marketing campaign for selling a certified Nutrition and Dietetics course from YCMOU College of Maharashtra. The project involves advertising on YouTube, Google, and social media platforms (Facebook, Instagram). The goal is to sell 500 courses within 2 months.

Responsibilities:
- Develop and execute a multi-channel advertising strategy.
- Create engaging and informative creatives for ads and social media posts.
- Optimize ad performance across platforms to maximize reach and conversions.
- Track and report on campaign performance, making data-driven adjustments as needed.
- Collaborate with our team to ensure consistent messaging and branding.

Requirements:
- Proven experience in digital marketing, specifically in selling online courses or similar products.
- Expertise in YouTube Ads, Google Ads, and Meta Ads (Facebook, Instagram).
- Strong skills in creating compelling ad creatives.
- Ability to analyze performance metrics and optimize campaigns.
- Demonstrated success in driving product sales through advertising campaigns, with a focus on ROI
- Strong analytical and data-driven approach to campaign planning and optimization
- Excellent communication skills to collaborate with our team and provide regular updates on campaign performance.

If you have a successful track record in digital advertising and are confident in your ability to help us achieve our sales target, we would love to hear from you.