Market Indian Coding Platform
Budget: ₹12,500 – ₹37,500 INR
I run codemyplusplus.com, a subscription-based learning platform where every course is free to study and students pay only when they decide to sit our online certification exams. The next step is getting the word out across India, especially to school and college students as well as working programmers who want to upskill.
My immediate focus is social media—Facebook, Instagram and LinkedIn are the platforms I’d like you to own from day one. I need a mix of educational posts that highlight the “learn free, pay only for the certificate” model, short promotional videos that can be boosted, and authentic student-testimonial pieces that build trust.
Key outcomes I’m looking for:
• A 30-day content calendar tailored to Indian audiences, complete with post copy, suggested visuals and optimal posting times.
• Three short promo videos (≤ 60 seconds) ready for Facebook Reels, Instagram Reels and LinkedIn feeds.
• A repeatable template or style guide so my in-house team can keep the momentum after the first month.
• Audience-growth targets and a simple tracking sheet so we can measure reach, engagement and click-through to the site.
If you have experience turning free-to-learn models into measurable sign-ups—or you’ve already marketed to Indian students—tell me how you’d tackle this and share relevant examples. The sooner we launch, the faster more learners can discover certification at a fraction of the usual cost.
My immediate focus is social media—Facebook, Instagram and LinkedIn are the platforms I’d like you to own from day one. I need a mix of educational posts that highlight the “learn free, pay only for the certificate” model, short promotional videos that can be boosted, and authentic student-testimonial pieces that build trust.
Key outcomes I’m looking for:
• A 30-day content calendar tailored to Indian audiences, complete with post copy, suggested visuals and optimal posting times.
• Three short promo videos (≤ 60 seconds) ready for Facebook Reels, Instagram Reels and LinkedIn feeds.
• A repeatable template or style guide so my in-house team can keep the momentum after the first month.
• Audience-growth targets and a simple tracking sheet so we can measure reach, engagement and click-through to the site.
If you have experience turning free-to-learn models into measurable sign-ups—or you’ve already marketed to Indian students—tell me how you’d tackle this and share relevant examples. The sooner we launch, the faster more learners can discover certification at a fraction of the usual cost.