Luxury Keepsake Social Content Creation

Job ID: 40475692

Budget: $250 – $750 USD

I’m launching an upscale keepsake line and I want every scroll, swipe, and tap on TikTok, Instagram, and Facebook to feel like unwrapping a velvet-lined gift box. The brief is simple to say but nuanced to deliver: develop short-form video and static assets that instantly spark celebration and sentimentality while maintaining a classy and luxurious aesthetic.

The kind of content I have in mind blends engaging storytelling hooks (think cherished-memory reveal, proposal surprise, baby’s first lock of hair) with cinematic lighting, crisp typography, and a touch of gold-tone or pearl-white palette so viewers instinctively associate my brand with premium quality. You’ll handle concepting, shooting or sourcing visuals, editing, sound selection, on-screen copy, and final exports formatted for TikTok, Reels, and Facebook feeds. Pinterest-ready pins are a plus, but the three primary platforms above are non-negotiable.

Deliverables I need from you each week:
• 3–5 TikTok/Reel videos (7–30 seconds, vertical, trend-aware hooks).
• 3 eye-catching Facebook/Instagram stills or carousel frames that match each video.
• Captions and hashtag sets optimized for discovery and shareability.

Acceptance criteria:
1. Every asset must evoke either celebration or sentimentality, without slipping into cliché.
2. Visuals must stay true to a “Classy and luxurious” mood board—minimal clutter, rich textures, refined color accents.
3. First three posts should achieve a minimum 8% view-to-like ratio in test publishing (I’ll supply analytics access).

If you live for perfect lighting, know how to combine trending audio with heartfelt storytelling, and can make viewers feel the weight of a memory in the first three seconds, let’s collaborate.