Lead Generation through Social Media

Looking for someone to post and manage material through social media channels. Ideas and crafting materials is welcomed but generally the materials will be provided. A good candidate will be able to take material provided, post it in appropriate formats to multiple social media channels and then follow-up with responses and clarifications to respondents' posts. The end goal is to drive people in the metro Boston, MA area to a company web-site to capture e-mail addresses for marketing purposes.