B2B Lead Generation & Multi-Channel Marketing

Job ID: 38190194

Budget: $750 – $1,500 USD

I'm looking to significantly generate more B2B leads for my business through multi-channel marketing techniques. The primary focus will be:

-Key Responsibilities (must have):
•Email Campaign Management: Plan, create, and execute email campaigns. Manage follow-up and drip campaigns. Coordinate with sales for lead follow-ups. Deep dive on opportunities.
•Event Marketing: Coordinate marketing for industry events like Kubecon. Follow up with event participants.
•Webinars and Video Content: Organize and conduct webinars.

Additional Responsibilities (better to have):
•Design and Layout: Create visually appealing marketing materials. Manage video content.
•Content Creation: Develop blogs, emails, social media posts. Update landing pages (WordPress).
•Social Media and Community Engagement: Engage on social media. Collaborate with vendors and partners.

The perfect candidate for this project will possess the following key skills and experiences:

•Experience: Over 2 years in marketing communications, focusing on email campaigns, webinars, social media. Experience with marketing automation tools (e.g., ClickDimensions). AI and ChatGPT experience is desirable. Software, IT infrastructure background is a plus.
•Skills: Excellent English skills. Attention to detail. Ability to manage multiple projects. Responsible and adaptable. Creative mindset.
•Technical Proficiency: Familiarity with marketing automation tools and CRM systems (e.g., ClickDimensions). Experience with AI tools (ChatGPT, Gemini, Claude). Proficient in PowerPoint, PDF editing, graphic design.