Launching Engaging Social Media Campaign for Book
Budget: $250 – $750 USD
Project Overview
We are seeking an experienced and proactive Social Media Manager who is available to start immediately. This role involves launching and managing a compelling social media campaign for our upcoming book, *The Healing Journey: Navigating Adult ADHD and PMDD*. The ideal candidate will have a proven track record of executing impactful campaigns across Instagram, TikTok, and Facebook, with a focus on engagement and community growth.
Candidates must be highly responsive and comfortable with regular communication via WhatsApp.
About the Book:
The Healing Journey is a transformative guide designed for women managing ADHD and PMDD. It blends personal stories, science-backed insights, and actionable tools to help readers navigate challenges with resilience and hope. The campaign will focus on themes of empowerment, self-healing, community support, and practical strategies for everyday life.
Responsibilities:
- Campaign Development & Execution:
- Create a comprehensive content calendar and social media strategy for the book launch.
- Ensure posts align with the book’s themes and resonate with our target audience.
- Maintain prompt and open communication for quick feedback and adjustments.
- Content Creation & Posting:
Instagram & Facebook (using Meta Suite)
- 1 reel daily featuring engaging, visually captivating content.
- 1 informative post every other day (e.g., carousels, single posts).
- Maintain 24-hour story updates to keep the audience engaged with polls, Q&As, and relatable content.
- However OPEN TO SUGGESTIONS based on your professional experience
TikTok:
- 1 creative and shareable reel daily.
- Community Engagement:
- Monitor and respond to comments, messages, and inquiries promptly to foster trust and build relationships.
- Use insights to adapt strategies and improve campaign reach and engagement.
- Strategy & Growth:
- Analyze and report key metrics (engagement, reach, clicks, etc.) to refine the campaign.
- Propose and execute strategies to grow Instagram, TikTok, and Facebook followers.
- Collaboration:
- Work closely with the team to align the campaign with broader brand goals.
- Communicate consistently via WhatsApp for updates and approvals.
Types of Content We Need
We aim to provide a mix of content types to inspire, educate, and connect with our audience. Examples include:
1. Informative Content:
- Posts explaining ADHD and PMDD symptoms, challenges, and holistic management.
- Examples: "What is PMDD?" or "Signs You Might Have ADHD."
2. Awareness Campaigns:
- "Did you know?" facts to educate followers about misunderstood aspects of ADHD and PMDD.
- Examples: "Did you know PMDD affects 5–8% of women worldwide?" or "ADHD in women often presents differently than in men."
3. Community Engagement Posts:
- Relatable memes, quotes, or Q&As to create conversations and connection.
- Examples: Polls like, "How do you manage mood swings?" or engaging quotes like, "Healing isn’t linear, and that’s okay."
4. Storytelling and Testimonials:
- Highlighting relatable personal experiences or excerpts from the book.
- Examples: “A reader shared how they manage both ADHD and PMDD using mindfulness.”
5. Empowerment Posts:
- Inspiring posts encouraging women to take charge of their healing journey.
- Examples: "You are not your diagnosis. You are your resilience."
6. Interactive Stories:
- Daily polls, quizzes, and behind-the-scenes snippets of the campaign.
Content Inspiration
We admire the impactful strategies of:
- [@bellehealth.pmdd](https://www.instagram.com/bellehealth.pmdd): For its informative carousel posts, relatable content, and community-building strategies.
- [@hermoodmentor](https://www.instagram.com/hermoodmentor): For its vibrant reels, awareness-focused posts, and balance of education with empowerment.
We aim to adopt a similar approach, blending professional insights with personal relatability to create an engaging and impactful campaign.
Qualifications:
- Proven experience managing and growing Instagram, TikTok, and Facebook accounts.
- Strong portfolio showcasing past campaigns, especially in wellness, books, or personal development.
- Creative thinker with a passion for storytelling and community building.
- Ability to start immediately, work promptly, and communicate regularly via WhatsApp.
- Interest in or understanding of ADHD, PMDD, and holistic wellness is a plus.
What We Offer:
- A meaningful project with the potential for long-term collaboration.
- A dynamic and supportive team focused on creating impactful content.
- Opportunities for growth and involvement in future book launches and related projects.
We look forward to collaborating with you!
Draft content here and attached draft to be extended upon
https://www.canva.com/design/DAGaeyl4xRs/awlQcVQqU9F5-6Nk-Kre_Q/edit?utm_content=DAGaeyl4xRs&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton
We are seeking an experienced and proactive Social Media Manager who is available to start immediately. This role involves launching and managing a compelling social media campaign for our upcoming book, *The Healing Journey: Navigating Adult ADHD and PMDD*. The ideal candidate will have a proven track record of executing impactful campaigns across Instagram, TikTok, and Facebook, with a focus on engagement and community growth.
Candidates must be highly responsive and comfortable with regular communication via WhatsApp.
About the Book:
The Healing Journey is a transformative guide designed for women managing ADHD and PMDD. It blends personal stories, science-backed insights, and actionable tools to help readers navigate challenges with resilience and hope. The campaign will focus on themes of empowerment, self-healing, community support, and practical strategies for everyday life.
Responsibilities:
- Campaign Development & Execution:
- Create a comprehensive content calendar and social media strategy for the book launch.
- Ensure posts align with the book’s themes and resonate with our target audience.
- Maintain prompt and open communication for quick feedback and adjustments.
- Content Creation & Posting:
Instagram & Facebook (using Meta Suite)
- 1 reel daily featuring engaging, visually captivating content.
- 1 informative post every other day (e.g., carousels, single posts).
- Maintain 24-hour story updates to keep the audience engaged with polls, Q&As, and relatable content.
- However OPEN TO SUGGESTIONS based on your professional experience
TikTok:
- 1 creative and shareable reel daily.
- Community Engagement:
- Monitor and respond to comments, messages, and inquiries promptly to foster trust and build relationships.
- Use insights to adapt strategies and improve campaign reach and engagement.
- Strategy & Growth:
- Analyze and report key metrics (engagement, reach, clicks, etc.) to refine the campaign.
- Propose and execute strategies to grow Instagram, TikTok, and Facebook followers.
- Collaboration:
- Work closely with the team to align the campaign with broader brand goals.
- Communicate consistently via WhatsApp for updates and approvals.
Types of Content We Need
We aim to provide a mix of content types to inspire, educate, and connect with our audience. Examples include:
1. Informative Content:
- Posts explaining ADHD and PMDD symptoms, challenges, and holistic management.
- Examples: "What is PMDD?" or "Signs You Might Have ADHD."
2. Awareness Campaigns:
- "Did you know?" facts to educate followers about misunderstood aspects of ADHD and PMDD.
- Examples: "Did you know PMDD affects 5–8% of women worldwide?" or "ADHD in women often presents differently than in men."
3. Community Engagement Posts:
- Relatable memes, quotes, or Q&As to create conversations and connection.
- Examples: Polls like, "How do you manage mood swings?" or engaging quotes like, "Healing isn’t linear, and that’s okay."
4. Storytelling and Testimonials:
- Highlighting relatable personal experiences or excerpts from the book.
- Examples: “A reader shared how they manage both ADHD and PMDD using mindfulness.”
5. Empowerment Posts:
- Inspiring posts encouraging women to take charge of their healing journey.
- Examples: "You are not your diagnosis. You are your resilience."
6. Interactive Stories:
- Daily polls, quizzes, and behind-the-scenes snippets of the campaign.
Content Inspiration
We admire the impactful strategies of:
- [@bellehealth.pmdd](https://www.instagram.com/bellehealth.pmdd): For its informative carousel posts, relatable content, and community-building strategies.
- [@hermoodmentor](https://www.instagram.com/hermoodmentor): For its vibrant reels, awareness-focused posts, and balance of education with empowerment.
We aim to adopt a similar approach, blending professional insights with personal relatability to create an engaging and impactful campaign.
Qualifications:
- Proven experience managing and growing Instagram, TikTok, and Facebook accounts.
- Strong portfolio showcasing past campaigns, especially in wellness, books, or personal development.
- Creative thinker with a passion for storytelling and community building.
- Ability to start immediately, work promptly, and communicate regularly via WhatsApp.
- Interest in or understanding of ADHD, PMDD, and holistic wellness is a plus.
What We Offer:
- A meaningful project with the potential for long-term collaboration.
- A dynamic and supportive team focused on creating impactful content.
- Opportunities for growth and involvement in future book launches and related projects.
We look forward to collaborating with you!
Draft content here and attached draft to be extended upon
https://www.canva.com/design/DAGaeyl4xRs/awlQcVQqU9F5-6Nk-Kre_Q/edit?utm_content=DAGaeyl4xRs&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton