Kenyan Vitamin Social Push

Job ID: 40307881

Budget: $8 – $15 USD

I run a fast-growing Kenyan multivitamin line (4 products and growing) and I want Facebook and Instagram to become steady sales channels + used for brand awareness. Each month I need around 10–15 eye-catching posts—static images, carousels, short Reels or Stories—spotlighting the three core benefits my customers care about most: Daily energy, Immunity support and Overall wellness. All visuals and copy must stay fully compliant with Meta’s supplement rules.

Organic reach is only half the plan. I also need complete Meta Ads management aimed at conversions inside Kenya (Nairobi, Mombasa and other major cities). That involves installing and verifying the pixel, researching and building interest-based and look-alike audiences around health, wellness and vitamins, producing scroll-stopping creatives from the monthly content, running disciplined A/B tests, retargeting visitors and optimising for the highest ROAS while keeping spend on track.

You’ll keep me in the loop with concise weekly snapshots and a deeper monthly report detailing impressions, clicks, conversions and cost per result, plus clear recommendations for the next sprint.

Deliverables
• 10–15 compliant FB/IG posts per month with captions
• Fully configured pixel, audiences, campaigns and ads
• Continuous optimisation, A/B testing and retargeting focused on purchases
• Weekly KPI summary and detailed month-end report

Acceptance criteria
• Every creative highlights at least one of: Daily energy, Immunity support or Overall wellness
• Ads stay within the agreed spend and maintain a positive ROAS
• Reports arrive within 48 hours of period close

If you’ve already scaled DTC health brands in East Africa, include a brief example of past results and the tools you rely on (Ads Manager, Business Suite, Canva, Adobe, etc.). Let’s boost Kenyan wellness together.