Instagram & TikTok Enrollment Ads
Budget: $30 – $250 USD
I run a network of CNA and CPR training schools and I’m ready to scale our student intake through paid social. The sole goal is simple: more completed enrollments.
I already know where the audience lives—Instagram Reels and TikTok—and I’m convinced that short-form, scroll-stopping video is the quickest path to their attention, so that’s the creative format I want you to focus on. Our typical prospect ranges anywhere from 18 to 58, so ad messaging must resonate with both first-career seekers and older adults looking for a healthcare pivot.
Here’s what I need from you: craft compelling video concepts, edit them into platform-native ratios, set up and manage campaigns inside Meta Ads Manager and TikTok Ads Manager, monitor performance daily, and iterate until the cost-per-enrollment is where it needs to be. Clear reporting—with insights I can act on—is non-negotiable.
If you have a track record of driving sign-ups in the education or vocational training space, know your way around look-alike audiences, retargeting pixels, and ROAS calculations, and can hit the ground running, let’s talk.
I already know where the audience lives—Instagram Reels and TikTok—and I’m convinced that short-form, scroll-stopping video is the quickest path to their attention, so that’s the creative format I want you to focus on. Our typical prospect ranges anywhere from 18 to 58, so ad messaging must resonate with both first-career seekers and older adults looking for a healthcare pivot.
Here’s what I need from you: craft compelling video concepts, edit them into platform-native ratios, set up and manage campaigns inside Meta Ads Manager and TikTok Ads Manager, monitor performance daily, and iterate until the cost-per-enrollment is where it needs to be. Clear reporting—with insights I can act on—is non-negotiable.
If you have a track record of driving sign-ups in the education or vocational training space, know your way around look-alike audiences, retargeting pixels, and ROAS calculations, and can hit the ground running, let’s talk.