Instagram Cold DM Sales Outreach
Budget: $30 – $250 SGD
What OrderEase is (so you can sell it honestly):
A commerce tool for Singapore home-based business owners — bakers, florists, nail artists, tutors, meal-prep cooks. It gives them a shop link, order queue, PayNow checkout, and booking calendar. Zero commission. Sellers who currently manage orders through WhatsApp DMs, Google Forms, or Take.app are our ideal fit. Pricing: Free, Starter $3/mo, Growth $6/mo (founder rates ending June 30, then $12/$19).
The job:
Send personalised Instagram DMs that convert strangers into paying users. No bots. No bulk tools. Every message must feel like a real person noticed their business.
Who to DM:
- Singapore-based home bakers, florists, nail artists, beauty services, tutors, home cooks, craft sellers
- Must have posted in the last 2 weeks (if last post is older, skip — they're inactive)
- Must show signs they're selling: mentions of "DM to order," PayNow, pickup, preorder, Google Forms link in bio, or actively using Take.app / Linktree / Carrd
Who to skip:
- Accounts with no recent posts (2+ weeks)
- Large commercial businesses, restaurants with physical shops, enterprise teams
- Anyone clearly happy with their current setup and not selling anything
The DM workflow:
1. Research: check their bio, recent posts, link in bio. Note what tool they're using (WhatsApp only, Google Form, Take.app, Linktree).
2. First touch: reference something specific about their business. Keep it under 4 sentences. The tone is warm and direct, not salesy.
3. If they ask about pricing: share the FAQ I'll give you. Flag warm leads for me to close.
4. Follow-up: one light nudge after 48 hours if no reply. No third message.
Tracking:
Shared Google Sheet with columns: Instagram handle | Business type | Current tool | Last post date | DM sent date | Reply? | Notes | Outcome (ignored / replied / signed up / needs closing)
Deliverables & quotas:
- Minimum 30 DMs sent per day (reasonable, within Instagram limits)
- Weekly report: reach-outs, replies, sign-ups attributed to you
Take.app bonus:
Take.app users are harder to convert but higher value. If you convert a Take.app seller to OrderEase Starter or Growth, I'll pay a commission per conversion on top of your base. I'll handle the catalog migration for them — you just need to get them interested.
You should:
- Write fluent conversational English
- Understand Singapore context (PayNow, WhatsApp, pickup culture)
- Have proof of DM outreach results, ideally for SaaS or tools platforms
Attachments I'll provide:
- FAQ doc (pricing, features, common objections)
- Example DM scripts that match our brand voice
A commerce tool for Singapore home-based business owners — bakers, florists, nail artists, tutors, meal-prep cooks. It gives them a shop link, order queue, PayNow checkout, and booking calendar. Zero commission. Sellers who currently manage orders through WhatsApp DMs, Google Forms, or Take.app are our ideal fit. Pricing: Free, Starter $3/mo, Growth $6/mo (founder rates ending June 30, then $12/$19).
The job:
Send personalised Instagram DMs that convert strangers into paying users. No bots. No bulk tools. Every message must feel like a real person noticed their business.
Who to DM:
- Singapore-based home bakers, florists, nail artists, beauty services, tutors, home cooks, craft sellers
- Must have posted in the last 2 weeks (if last post is older, skip — they're inactive)
- Must show signs they're selling: mentions of "DM to order," PayNow, pickup, preorder, Google Forms link in bio, or actively using Take.app / Linktree / Carrd
Who to skip:
- Accounts with no recent posts (2+ weeks)
- Large commercial businesses, restaurants with physical shops, enterprise teams
- Anyone clearly happy with their current setup and not selling anything
The DM workflow:
1. Research: check their bio, recent posts, link in bio. Note what tool they're using (WhatsApp only, Google Form, Take.app, Linktree).
2. First touch: reference something specific about their business. Keep it under 4 sentences. The tone is warm and direct, not salesy.
3. If they ask about pricing: share the FAQ I'll give you. Flag warm leads for me to close.
4. Follow-up: one light nudge after 48 hours if no reply. No third message.
Tracking:
Shared Google Sheet with columns: Instagram handle | Business type | Current tool | Last post date | DM sent date | Reply? | Notes | Outcome (ignored / replied / signed up / needs closing)
Deliverables & quotas:
- Minimum 30 DMs sent per day (reasonable, within Instagram limits)
- Weekly report: reach-outs, replies, sign-ups attributed to you
Take.app bonus:
Take.app users are harder to convert but higher value. If you convert a Take.app seller to OrderEase Starter or Growth, I'll pay a commission per conversion on top of your base. I'll handle the catalog migration for them — you just need to get them interested.
You should:
- Write fluent conversational English
- Understand Singapore context (PayNow, WhatsApp, pickup culture)
- Have proof of DM outreach results, ideally for SaaS or tools platforms
Attachments I'll provide:
- FAQ doc (pricing, features, common objections)
- Example DM scripts that match our brand voice
Related categories:
Internet Marketing
SEO
Sales
Marketing
Social Media Marketing
Customer Service
Instagram Marketing
Lead Generation