Growth-Driven Social Media Strategist Needed
Budget: $1,500 – $3,000 USD
This mission isn’t about chasing likes or boosting vanity metrics. It’s about building a battle-ready, platform- content strategy that actually moves the needle. Your mission: increase organic engagement by 10% across our six active platforms by executing a smart, scalable system that turns attention into action and followers into loyalists. You'll audit, architect, and activate a strategy that amplifies SLNT’s brand voice and strengthens our community. And when your contract ends, we’ll have a roadmap the team can keep running with.
Position: Social Media Strategist
Location: Remote (US-based preferred)
Contract type: Freelance / Project-Based *(with potential for ongoing work)*
Industry: E-commerce | Digital Privacy | Signal-Blocking Gear
Scope of Work
Audit & Analyze
- Perform a full audit of all existing social channels (Instagram, TikTok, LinkedIn, X, Facebook, YouTube Shorts)
- Assess current cadence, content types, engagement quality, brand voice, and fit per platform
- Identify what to keep, kill, or improve based on performance data and alignment with brand strategy
- Audit competitors and whitespace to find areas we can own
Build & Improve
- Develop a scalable, platform-native content system that stretches one idea across multiple formats
- Create channel-specific strategies: storytelling on Instagram, POVs on TikTok, thought leadership on LinkedIn, threads on X
- Build a repeatable posting system that prioritizes engagement, brand clarity, and long-term value
- Optimize use of in-platform tools (alt text, captions, reels, formatting hacks) for discoverability and reach
- Deliver templates, content outlines, and toolkits for internal execution after the engagement ends
Flows & Strategy
- Map out a clear brand voice and visual storytelling arc per platform
- Align content strategy to our core value pillars (privacy, security, health, preparedness)
- Define posting rhythms and campaign themes that build momentum—not just fill the grid
- Strategize ways to convert followers into customers and advocates
- Tailor strategy to each platform’s native behavior and algorithm preferences
- Build a full 60–90 day content calendar with daily, weekly, and campaign-based flow
Reporting
- Establish platform-specific KPIs (beyond likes): saves, shares, comments, replies, and reach
- Deliver biweekly performance reports with actionable takeaways
- Monitor and explain engagement trends with a focus on what to scale vs. cut
- Provide a final performance summary and platform-by-platform content playbook
Who You Are
- 5+ years in social media *strategy* (not just content creation or scheduling)
- Proven track record of growing *organic* engagement and turning content into revenue
- Cross-platform fluent: you know what works on TikTok vs. Instagram vs. LinkedIn
- Data-savvy and culturally aware—you don’t follow trends blindly
- Decisive and strategic—you know when to pivot, when to double down, and how to call the shot
- Experience with lifestyle, CPG, or EDC brands preferred
- Bonus if you've built systems small teams can run without constant outside support
To Apply:
Send us:
- Your resume or portfolio
- Examples of social strategies or campaigns you’ve built (links, screenshots, case studies, before/after results)
- A short note on why you’re the right fit — **results, not buzzwords**
Position: Social Media Strategist
Location: Remote (US-based preferred)
Contract type: Freelance / Project-Based *(with potential for ongoing work)*
Industry: E-commerce | Digital Privacy | Signal-Blocking Gear
Scope of Work
Audit & Analyze
- Perform a full audit of all existing social channels (Instagram, TikTok, LinkedIn, X, Facebook, YouTube Shorts)
- Assess current cadence, content types, engagement quality, brand voice, and fit per platform
- Identify what to keep, kill, or improve based on performance data and alignment with brand strategy
- Audit competitors and whitespace to find areas we can own
Build & Improve
- Develop a scalable, platform-native content system that stretches one idea across multiple formats
- Create channel-specific strategies: storytelling on Instagram, POVs on TikTok, thought leadership on LinkedIn, threads on X
- Build a repeatable posting system that prioritizes engagement, brand clarity, and long-term value
- Optimize use of in-platform tools (alt text, captions, reels, formatting hacks) for discoverability and reach
- Deliver templates, content outlines, and toolkits for internal execution after the engagement ends
Flows & Strategy
- Map out a clear brand voice and visual storytelling arc per platform
- Align content strategy to our core value pillars (privacy, security, health, preparedness)
- Define posting rhythms and campaign themes that build momentum—not just fill the grid
- Strategize ways to convert followers into customers and advocates
- Tailor strategy to each platform’s native behavior and algorithm preferences
- Build a full 60–90 day content calendar with daily, weekly, and campaign-based flow
Reporting
- Establish platform-specific KPIs (beyond likes): saves, shares, comments, replies, and reach
- Deliver biweekly performance reports with actionable takeaways
- Monitor and explain engagement trends with a focus on what to scale vs. cut
- Provide a final performance summary and platform-by-platform content playbook
Who You Are
- 5+ years in social media *strategy* (not just content creation or scheduling)
- Proven track record of growing *organic* engagement and turning content into revenue
- Cross-platform fluent: you know what works on TikTok vs. Instagram vs. LinkedIn
- Data-savvy and culturally aware—you don’t follow trends blindly
- Decisive and strategic—you know when to pivot, when to double down, and how to call the shot
- Experience with lifestyle, CPG, or EDC brands preferred
- Bonus if you've built systems small teams can run without constant outside support
To Apply:
Send us:
- Your resume or portfolio
- Examples of social strategies or campaigns you’ve built (links, screenshots, case studies, before/after results)
- A short note on why you’re the right fit — **results, not buzzwords**