Global Cycling Industry: Social Media Strategy

I'm seeking an experienced professional to develop a comprehensive social media marketing plan for a range of cycling industry products. The primary aim of this project is lead generation, targeting predominantly age group competition cyclists worldwide.

Key Responsibilities:
- Develop a strategic marketing plan across Facebook, Instagram, and Twitter and TikTok
- Focus on lead generation through innovative and engaging content
- Implement the devised plan with measurable results
- Understand and target road bike and triathlon athletes specifically
- integrate AI tools

Ideal Skills and Experience:
- Proven track record in social media marketing, specifically for product lead generation
- Proficient in content creation for Facebook, Instagram, and Twitter, TikTok
- Experience in global marketing campaigns
- Integration of AI tools