Full-Service Instagram Management Account Building
Budget: $2 – $8 AUD
Instagram Management Brief for Influencer Product-Sourcing Business
Objective:
To set up, grow, and manage our Instagram account from scratch to attract influencers looking to monetize their audience through product sourcing. We need a full-service approach, including content creation, engagement, lead generation, and ad management.
Scope of Work:
1. Account Setup & Profile Optimization:
• Create a compelling bio, select an effective profile picture, and set up Highlights to showcase services.
• Ensure the profile is fully optimized to attract influencer clients.
2. Content Creation:
• Develop and design engaging posts, Stories, Reels, and Highlights that highlight our sourcing services, portfolio, and benefits for influencers.
• Write captions with strong calls to action aimed at attracting influencers and encouraging direct inquiries.
3. Engagement & Lead Generation:
• Actively engage with target influencers by liking, commenting, following, and DMing to build awareness and generate leads.
• Use hashtag strategy and Instagram SEO to improve visibility among potential influencer clients.
4. Ads & Campaign Management:
• Set up and manage Instagram ad campaigns to target influencers, increase reach, and boost lead generation.
• Monitor and optimize ads for the best results.
5. Performance Tracking & Reporting:
• Provide monthly updates on growth metrics, engagement, ad performance, and leads generated, with insights for improvement.
Objective:
To set up, grow, and manage our Instagram account from scratch to attract influencers looking to monetize their audience through product sourcing. We need a full-service approach, including content creation, engagement, lead generation, and ad management.
Scope of Work:
1. Account Setup & Profile Optimization:
• Create a compelling bio, select an effective profile picture, and set up Highlights to showcase services.
• Ensure the profile is fully optimized to attract influencer clients.
2. Content Creation:
• Develop and design engaging posts, Stories, Reels, and Highlights that highlight our sourcing services, portfolio, and benefits for influencers.
• Write captions with strong calls to action aimed at attracting influencers and encouraging direct inquiries.
3. Engagement & Lead Generation:
• Actively engage with target influencers by liking, commenting, following, and DMing to build awareness and generate leads.
• Use hashtag strategy and Instagram SEO to improve visibility among potential influencer clients.
4. Ads & Campaign Management:
• Set up and manage Instagram ad campaigns to target influencers, increase reach, and boost lead generation.
• Monitor and optimize ads for the best results.
5. Performance Tracking & Reporting:
• Provide monthly updates on growth metrics, engagement, ad performance, and leads generated, with insights for improvement.