Digital products marketing

I'm looking for a digital product marketer to help launch my new software/application to the general consumer audience. The product is already developed and ready to be launched, so I need someone who can leverage social media channels to get the word out. Ideally, the person I hire will have experience in launching similar digital products, and will be able to develop a comprehensive, actionable plan to market my product and engage potential users. The success of my product hinges on its successful launch, and having someone who can strategically promote it with online platforms will be essential towards its success. I'm looking for someone who can tailor marketing strategies to reach my target audience of general consumers, and most importantly, help my business grow.