Destination Market Sales Campaign

I need a comprehensive marketing campaign to drive sales in the local resident segment for our destination market.

Focus on these channels:
- Social Media: Create engaging content and targeted ads.
- Search Engine Marketing: Optimize for local searches and manage PPC campaigns.

Ideal skills and experience:
- Proven track record in driving sales through social media and SEM.
- Strong understanding of local market dynamics.
- Excellent content creation and ad management skills.

Looking for a data-driven approach to measure and improve campaign performance.