Construction Social Media Marketing Support
Budget: $8 – $15 AUD
I manage a growing construction firm and want our Facebook and Instagram feeds to look as professional as the projects we build. I need someone who can both guide the content strategy and handle the hands-on work of turning rough ideas, photos, and short clips into polished posts and eye-catching promotional videos.
You’ll steer the weekly content calendar, suggest post angles that resonate with homeowners, architects, and subcontractors, and then shape the final assets—mainly posts and images, plus the occasional short promo video—so everything carries a consistent look and voice. Expect to work with raw job-site shots, progress photos, before-and-after sequences, and quick smartphone footage; you’ll tidy them up, add branding, write captions or overlays, and schedule them for optimal reach.
Preferred tools are whatever lets you move fast and keep quality high—Canva or Adobe Express for static graphics, Lightroom or Photoshop for photo touch-ups, Premiere Pro, CapCut, or similar for video trims and captions. If you have an even better workflow, I’m open.
Deliverables each week
• Content plan with working titles, posting dates, and hashtags
• Three ready-to-post images (exported in the correct dimensions, captions written, hashtags included)
• One 15-30 second promotional video optimized for Reels
• Basic performance recap from Meta Business Suite so we can tweak next week’s plan
Turnaround: first batch within seven days of kickoff, then on a rolling weekly schedule.
If you know construction lingo, understand what shots matter on a job site, and can make our work shine on social, let’s get started.
You’ll steer the weekly content calendar, suggest post angles that resonate with homeowners, architects, and subcontractors, and then shape the final assets—mainly posts and images, plus the occasional short promo video—so everything carries a consistent look and voice. Expect to work with raw job-site shots, progress photos, before-and-after sequences, and quick smartphone footage; you’ll tidy them up, add branding, write captions or overlays, and schedule them for optimal reach.
Preferred tools are whatever lets you move fast and keep quality high—Canva or Adobe Express for static graphics, Lightroom or Photoshop for photo touch-ups, Premiere Pro, CapCut, or similar for video trims and captions. If you have an even better workflow, I’m open.
Deliverables each week
• Content plan with working titles, posting dates, and hashtags
• Three ready-to-post images (exported in the correct dimensions, captions written, hashtags included)
• One 15-30 second promotional video optimized for Reels
• Basic performance recap from Meta Business Suite so we can tweak next week’s plan
Turnaround: first batch within seven days of kickoff, then on a rolling weekly schedule.
If you know construction lingo, understand what shots matter on a job site, and can make our work shine on social, let’s get started.