Catering Lead-Gen Social Campaign
Budget: ₹600 – ₹1,500 INR
I run an established catering company and already have active Facebook and Instagram pages. I now want to turn those profiles into reliable lead-generation engines that bring in new event bookings and repeat orders.
My top priority is clear: measurable leads and sales. I’m not looking for vanity metrics; I want inquiries that convert into paid catering jobs. You’ll focus exclusively on Facebook and Instagram—building, running, and optimising campaigns that drive prospects straight to my quote request form or phone line.
Here’s what I need from you:
• Audit both existing pages, tightening up bios, visuals, highlights, and any call-to-action buttons so they’re conversion-ready.
• Develop a 30-day content and ad calendar tailored to our seasonal menus and local corporate and private-event audiences.
• Design and launch targeted paid campaigns (Meta Ads Manager) with clear objectives, creative, copy, and audience segmentation.
• Monitor performance, refining creative, budget allocation, and targeting as data rolls in, then present weekly reports detailing cost-per-lead, ROAS, and next-step recommendations.
• Hand off editable assets (artwork in Canva/PSD and ad copy in doc format) along with a concise guide so my in-house team can maintain momentum after the first campaign cycle.
Acceptance criteria: a fully-set-up campaign live on both platforms, a minimum of one optimisation round based on early data, and a wrap-up report showing actual leads generated.
If you’ve led similar food-service or event-industry projects, let me know in your proposal—bonus points for proof of low cost-per-acquisition results. I’m ready to start as soon as we agree on timelines.
My top priority is clear: measurable leads and sales. I’m not looking for vanity metrics; I want inquiries that convert into paid catering jobs. You’ll focus exclusively on Facebook and Instagram—building, running, and optimising campaigns that drive prospects straight to my quote request form or phone line.
Here’s what I need from you:
• Audit both existing pages, tightening up bios, visuals, highlights, and any call-to-action buttons so they’re conversion-ready.
• Develop a 30-day content and ad calendar tailored to our seasonal menus and local corporate and private-event audiences.
• Design and launch targeted paid campaigns (Meta Ads Manager) with clear objectives, creative, copy, and audience segmentation.
• Monitor performance, refining creative, budget allocation, and targeting as data rolls in, then present weekly reports detailing cost-per-lead, ROAS, and next-step recommendations.
• Hand off editable assets (artwork in Canva/PSD and ad copy in doc format) along with a concise guide so my in-house team can maintain momentum after the first campaign cycle.
Acceptance criteria: a fully-set-up campaign live on both platforms, a minimum of one optimisation round based on early data, and a wrap-up report showing actual leads generated.
If you’ve led similar food-service or event-industry projects, let me know in your proposal—bonus points for proof of low cost-per-acquisition results. I’m ready to start as soon as we agree on timelines.