Brand Awareness Social Media Content
Budget: $250 – $750 USD
I’m ready to scale our presence on Instagram, Facebook, LinkedIn, and TikTok with a consistent, brand-first strategy. The goal is clear: strengthen brand awareness by showing up where our audience already scrolls and delivering content that feels native to each feed.
Here’s how I see the workflow:
• Weekly publishing cadence that matches the rhythm of each platform—feed posts, Stories, and, most importantly, eye-catching Reels.
• End-to-end content production: concept, copy, design, motion graphics, short-form video editing, sound beds, and captions. I’m comfortable with Adobe Creative Suite, Canva, CapCut, or any comparable stack as long as the output is polished and on brand.
• Facebook & Instagram Ads setup, targeting, creative refresh, and daily optimization inside Meta Business Manager to amplify high-performing organic posts.
• Twice-monthly analytics report with insights you’ve pulled from native dashboards plus any third-party tools you prefer (e.g., Sprout, Hootsuite). Each report should include clear next steps so we can adjust creative or spend quickly.
Deliverables to keep us aligned:
1. Content calendar approved at least one week in advance.
2. Ten to twelve organic pieces per week across the four platforms, including a minimum of four Reels.
3. Two ad creatives (still or video) refreshed every fourteen days.
4. Bi-weekly performance deck with commentary and updated strategy.
If this fits your wheelhouse and you’ve run awareness campaigns at scale, let’s talk timing and kickoff.
Here’s how I see the workflow:
• Weekly publishing cadence that matches the rhythm of each platform—feed posts, Stories, and, most importantly, eye-catching Reels.
• End-to-end content production: concept, copy, design, motion graphics, short-form video editing, sound beds, and captions. I’m comfortable with Adobe Creative Suite, Canva, CapCut, or any comparable stack as long as the output is polished and on brand.
• Facebook & Instagram Ads setup, targeting, creative refresh, and daily optimization inside Meta Business Manager to amplify high-performing organic posts.
• Twice-monthly analytics report with insights you’ve pulled from native dashboards plus any third-party tools you prefer (e.g., Sprout, Hootsuite). Each report should include clear next steps so we can adjust creative or spend quickly.
Deliverables to keep us aligned:
1. Content calendar approved at least one week in advance.
2. Ten to twelve organic pieces per week across the four platforms, including a minimum of four Reels.
3. Two ad creatives (still or video) refreshed every fourteen days.
4. Bi-weekly performance deck with commentary and updated strategy.
If this fits your wheelhouse and you’ve run awareness campaigns at scale, let’s talk timing and kickoff.