Boost online traffic for FB, Insta & e-commerce sites from local residents
Budget: $10 – $30 AUD
I’m looking for a clear, actionable roadmap that will help me turn Christmas-and-New-Year interest into real-world appointments. My website is the first priority, though I also want coordinated ideas for the existing Facebook and Instagram pages so everything works together.
What I already have in place
• Basic SEO work: targeted keywords and the usual technical fixes (speed, meta data, mobile-friendly checks).
• Google Business profile and social pages set up but not actively pushed for the season.
What I’m missing—and need from you
I want to understand exactly what levers to pull between now and early January to attract more local visitors and convert them into bookings. That means:
- Fresh, season-specific on-page and blog content ideas that will rank quickly in my area.
- Proven local-SEO moves beyond the keyword and technical basics I’ve done.
- Specific ad campaign structures (audiences, budgets, copy hooks) for Facebook, Instagram and, if it makes sense, Google Ads—built for short holiday windows.
- A simple social posting calendar that ties website content to Facebook/Instagram updates and Stories.
- Clear metrics to track and a checklist I can hand to my assistant for implementation.
Deliverable package
1. Step-by-step strategy document (PDF or Google Doc).
2. Editable content calendar covering mid-November through 1st week of January.
3. Ad campaign blueprint with targeting settings and creative outlines.
4. Measurement sheet listing KPIs, tools to use and target numbers.
If you have run successful local holiday pushes before, show me an example result or quick case note in your proposal so I know you can translate ideas into appointments.
What I already have in place
• Basic SEO work: targeted keywords and the usual technical fixes (speed, meta data, mobile-friendly checks).
• Google Business profile and social pages set up but not actively pushed for the season.
What I’m missing—and need from you
I want to understand exactly what levers to pull between now and early January to attract more local visitors and convert them into bookings. That means:
- Fresh, season-specific on-page and blog content ideas that will rank quickly in my area.
- Proven local-SEO moves beyond the keyword and technical basics I’ve done.
- Specific ad campaign structures (audiences, budgets, copy hooks) for Facebook, Instagram and, if it makes sense, Google Ads—built for short holiday windows.
- A simple social posting calendar that ties website content to Facebook/Instagram updates and Stories.
- Clear metrics to track and a checklist I can hand to my assistant for implementation.
Deliverable package
1. Step-by-step strategy document (PDF or Google Doc).
2. Editable content calendar covering mid-November through 1st week of January.
3. Ad campaign blueprint with targeting settings and creative outlines.
4. Measurement sheet listing KPIs, tools to use and target numbers.
If you have run successful local holiday pushes before, show me an example result or quick case note in your proposal so I know you can translate ideas into appointments.