Book Promotion & Workshop Campaign
Budget: £20 – £250 GBP
I’m preparing to amplify the reach of my new title, “Spinning Yarns: British Asian Diaspora Stories,” and I’d like help with two tightly-connected initiatives: a targeted social-media push that drives readers straight to the Kindle and paperback pages, and a small series of virtual storytelling workshops that encourage the community to submit their own diaspora tales through a Google Form.
The promotion will live primarily on Facebook, Instagram and Twitter. Written posts and mini-articles will be the core assets—I have plenty of quotes, themes and cultural hooks you can repurpose into engaging threads, captioned carousels and short blog-style updates. Consistent branding and a clear call-to-action back to Amazon are non-negotiable.
Alongside the campaign, I want to host informal online workshops (Zoom or similar) where participants share their narratives. You’ll create the session outline, draft the promotional copy, and build a simple Google Form that captures names, contact details and a short story summary.
Key deliverables
• 4-week social-media calendar with daily written posts tailored separately for Facebook, Instagram and Twitter
• Branded graphics template (Canva, Photoshop or similar) to house the written content
• Copy-rich event page plus email invitation copy for the workshops
• Interactive Google Form linked to a spreadsheet for easy submission tracking
• Post-campaign report summarising reach, clicks to Kindle & paperback listings, and workshop sign-ups
Acceptance criteria: posts published to the three platforms on schedule; Amazon links tracked via UTM so we can verify traffic; Google Form tested end-to-end; at least two workshop sessions hosted with participant feedback captured.
If you’re confident you can merge creative storytelling with strategic social marketing, I’m ready to get started right away.
The promotion will live primarily on Facebook, Instagram and Twitter. Written posts and mini-articles will be the core assets—I have plenty of quotes, themes and cultural hooks you can repurpose into engaging threads, captioned carousels and short blog-style updates. Consistent branding and a clear call-to-action back to Amazon are non-negotiable.
Alongside the campaign, I want to host informal online workshops (Zoom or similar) where participants share their narratives. You’ll create the session outline, draft the promotional copy, and build a simple Google Form that captures names, contact details and a short story summary.
Key deliverables
• 4-week social-media calendar with daily written posts tailored separately for Facebook, Instagram and Twitter
• Branded graphics template (Canva, Photoshop or similar) to house the written content
• Copy-rich event page plus email invitation copy for the workshops
• Interactive Google Form linked to a spreadsheet for easy submission tracking
• Post-campaign report summarising reach, clicks to Kindle & paperback listings, and workshop sign-ups
Acceptance criteria: posts published to the three platforms on schedule; Amazon links tracked via UTM so we can verify traffic; Google Form tested end-to-end; at least two workshop sessions hosted with participant feedback captured.
If you’re confident you can merge creative storytelling with strategic social marketing, I’m ready to get started right away.