Aged Care Services Marketing Campaign

I require an adept free-lancer to launch a multifaceted marketing campaign for my Sydney-based aged care business.

Key Tasks:

* Advertise on social media platforms, specifically Facebook, Instagram, LinkedIn, and TikTok. Creativity in strutting our in-home support services to look attractive is a must. Experience in creating and executing social media strategy is desired.
* List our services in online directories. An understanding of Australian online directories will be viewed favourably.
* Secure placements in local newspapers. Prior success with press releases or other newspaper advertising is beneficial.

The Purpose:

* Captivate elderly individuals looking for in-home care services.
* Appeal to family caregivers in need of respite or assistance.
* Gain the attention of healthcare professionals who can refer patients.

Skills and Experience:

* Proven experience in social media marketing
* Knowledge of online directories and local newspaper advertising
* Familiarity with the aged care sector or healthcare industry
* Demonstrated ability to target and engage with a diverse audience.

Your bid should confirm expertise in these areas and provide examples of past work.