Virtual Marketing Assistant for Local Marketing Agency and Outdoors
Budget: $8 – $15 USD
Job Title - WE NEED A GO GETTER AND HIGHLY RESPONSIBLE PERSON
WE ARE NOT LOOKING FOR AN AGENCY *** PLEASE BE - SOLO FREELANCER ***
Virtual Marketing Assistant / Virtual Assistant for Outdoor Digital Agency (Ongoing – Start Slow)
Project Type
Ongoing / Part-Time freelance (10–20 hours/week to start, growing over time)
Budget
$8–$12 USD per hour (hourly project – paid weekly via Freelancer) - We will pay bonuses for consistent, strong work ethic, great interpersonal skills
PLEASE READ THROUGH OUR WEBSITE OF OUR SERVICES BEFORE APPLYING TO THIS PROJECT
https://backcountrydigital.com
Duration
Long-term partnership. We begin slowly and increase hours/responsibilities as we build trust and confirm quality.
Project Overview
We are Backcountry Digital, a boutique digital marketing agency focused on outdoor brands, ski resorts, camping manufacturers, and adventure businesses. We are looking for a reliable, fluent-English-speaking Virtual Marketing Assistant / Virtual Assistant to support our small team with marketing execution, content creation, local SEO, ads management, design work, and light admin tasks.
This is not a short-term gig. We want a long-term collaborator who can gradually become an integrated part of our operations. We will start with lighter tasks (5–10 hours/week) so both sides can evaluate fit, communication, and work quality before scaling up. We will give you access to an internal Google Workspace email so you can slowly be fully intergrated. We understand you might not have all the necessary skills but have most, we have no problem training on tasks, procedures, and strategies
Key Responsibilities
Manage and optimize Google Business Profiles (add posts, respond to reviews, upload photos, answer questions)
Run and monitor Meta Ads (Facebook + Instagram) within fixed monthly budgets we provide
Create and schedule regular social media posts (Instagram, Facebook, LinkedIn)
Design graphics, thumbnails, stories, reels, and short-form video content
Edit and create short video clips / social media reels (using CapCut, Canva, or similar tools)
Write basic SEO-optimized blog posts (we provide topics & outlines; you can use AI tools to assist)
Publish blog content to WordPress sites
Perform basic site updates and product uploads in WordPress, BigCommerce, and Shopify
Create, design, and send email campaigns using Mailchimp, Constant Contact, and Omnisend
Send outbound cold/warm email outreach and follow-ups
Handle general admin tasks (file organization, data entry, scheduling support)
Join short Google Meet check-ins and team discussions (required availability below)
Must-Have Requirements
Fluent English – spoken and written (you must be comfortable joining video calls and clearly explaining your work and talking through projects)
Super user / advanced proficiency in Canva — must be very comfortable designing high-quality graphics, social media posts, stories, thumbnails, email templates, and creating/editing short-form video content directly in Canva
Available for Google Meet calls between 7:00 AM – 10:00 AM CST (Monday–Friday) at least 3 days per week
Previous experience managing Google Business Profiles, running Meta Ads, scheduling social posts, and working with email platforms
Comfortable using AI tools (ChatGPT, Claude, etc.) to draft content and create prompts
Basic working knowledge of WordPress, Shopify, or BigCommerce back-ends
Strong organization, attention to detail, and reliable internet / quiet workspace for calls
Nice-to-Have (Big Advantage)
Personal interest or experience in camping, outdoor gear, skiing, resorts, or adventure travel
Experience with Google Local Services Ads
Portfolio examples of social posts, Canva designs, short videos/reels, or email campaigns you’ve created
How This Will Work
We start intentionally small and slow (first 2–4 weeks will be light tasks). Our goal is to confirm quality, communication style, and reliability before increasing scope and hours. We value long-term relationships and want someone who can grow with us over months and years.
How to Apply – Required Information
To be seriously considered, please include ALL of the following in your proposal:
Confirm: “I am available for calls between 7:00 AM – 10:00 AM CST”
Your hourly rate in USD
One example of social media content, Canva graphic, short video/reel, or email campaign you have created (link or screenshot) or a project that you have worked on.
A short sentence or two explaining why you would be a good fit for an local marekting agency with outdoor passion - focused marketing agency
Tools we use regulary.
Google Workspace, Google Drive, SEMrush, Google Drive, Meta Suite, chatgpt, grok, gemini, mailchimp, omni send, constant contact, Google Analytics, Google Merchant Center, Wordpress, Bigcommerce, Shopify, CANVA, CapCut, Excel, Google Sheets, Google Meet.
Looking forward to finding the right long-term partner!
— Backcountry Digital Team
WE ARE NOT LOOKING FOR AN AGENCY *** PLEASE BE - SOLO FREELANCER ***
Virtual Marketing Assistant / Virtual Assistant for Outdoor Digital Agency (Ongoing – Start Slow)
Project Type
Ongoing / Part-Time freelance (10–20 hours/week to start, growing over time)
Budget
$8–$12 USD per hour (hourly project – paid weekly via Freelancer) - We will pay bonuses for consistent, strong work ethic, great interpersonal skills
PLEASE READ THROUGH OUR WEBSITE OF OUR SERVICES BEFORE APPLYING TO THIS PROJECT
https://backcountrydigital.com
Duration
Long-term partnership. We begin slowly and increase hours/responsibilities as we build trust and confirm quality.
Project Overview
We are Backcountry Digital, a boutique digital marketing agency focused on outdoor brands, ski resorts, camping manufacturers, and adventure businesses. We are looking for a reliable, fluent-English-speaking Virtual Marketing Assistant / Virtual Assistant to support our small team with marketing execution, content creation, local SEO, ads management, design work, and light admin tasks.
This is not a short-term gig. We want a long-term collaborator who can gradually become an integrated part of our operations. We will start with lighter tasks (5–10 hours/week) so both sides can evaluate fit, communication, and work quality before scaling up. We will give you access to an internal Google Workspace email so you can slowly be fully intergrated. We understand you might not have all the necessary skills but have most, we have no problem training on tasks, procedures, and strategies
Key Responsibilities
Manage and optimize Google Business Profiles (add posts, respond to reviews, upload photos, answer questions)
Run and monitor Meta Ads (Facebook + Instagram) within fixed monthly budgets we provide
Create and schedule regular social media posts (Instagram, Facebook, LinkedIn)
Design graphics, thumbnails, stories, reels, and short-form video content
Edit and create short video clips / social media reels (using CapCut, Canva, or similar tools)
Write basic SEO-optimized blog posts (we provide topics & outlines; you can use AI tools to assist)
Publish blog content to WordPress sites
Perform basic site updates and product uploads in WordPress, BigCommerce, and Shopify
Create, design, and send email campaigns using Mailchimp, Constant Contact, and Omnisend
Send outbound cold/warm email outreach and follow-ups
Handle general admin tasks (file organization, data entry, scheduling support)
Join short Google Meet check-ins and team discussions (required availability below)
Must-Have Requirements
Fluent English – spoken and written (you must be comfortable joining video calls and clearly explaining your work and talking through projects)
Super user / advanced proficiency in Canva — must be very comfortable designing high-quality graphics, social media posts, stories, thumbnails, email templates, and creating/editing short-form video content directly in Canva
Available for Google Meet calls between 7:00 AM – 10:00 AM CST (Monday–Friday) at least 3 days per week
Previous experience managing Google Business Profiles, running Meta Ads, scheduling social posts, and working with email platforms
Comfortable using AI tools (ChatGPT, Claude, etc.) to draft content and create prompts
Basic working knowledge of WordPress, Shopify, or BigCommerce back-ends
Strong organization, attention to detail, and reliable internet / quiet workspace for calls
Nice-to-Have (Big Advantage)
Personal interest or experience in camping, outdoor gear, skiing, resorts, or adventure travel
Experience with Google Local Services Ads
Portfolio examples of social posts, Canva designs, short videos/reels, or email campaigns you’ve created
How This Will Work
We start intentionally small and slow (first 2–4 weeks will be light tasks). Our goal is to confirm quality, communication style, and reliability before increasing scope and hours. We value long-term relationships and want someone who can grow with us over months and years.
How to Apply – Required Information
To be seriously considered, please include ALL of the following in your proposal:
Confirm: “I am available for calls between 7:00 AM – 10:00 AM CST”
Your hourly rate in USD
One example of social media content, Canva graphic, short video/reel, or email campaign you have created (link or screenshot) or a project that you have worked on.
A short sentence or two explaining why you would be a good fit for an local marekting agency with outdoor passion - focused marketing agency
Tools we use regulary.
Google Workspace, Google Drive, SEMrush, Google Drive, Meta Suite, chatgpt, grok, gemini, mailchimp, omni send, constant contact, Google Analytics, Google Merchant Center, Wordpress, Bigcommerce, Shopify, CANVA, CapCut, Excel, Google Sheets, Google Meet.
Looking forward to finding the right long-term partner!
— Backcountry Digital Team