Strategic Social Media & Lead Gen Expert
Budget: ₹1,500 – ₹12,500 INR
**Project Title:** Social Media Manager & Lead Generation Expert for Specialty Coffee Brand
**About Us**
We are **Five Roam Coffee**, a specialty coffee roasting brand focused on 100% single-origin Arabica coffee sourced from premium South Indian estates. We are looking for an experienced digital marketing freelancer who can help us build our online presence, generate qualified leads, and grow sales through strategic social media marketing and paid advertising.
**Scope of Work**
The selected freelancer will be responsible for:
1. Managing our social media accounts (Instagram, Facebook, and other relevant platforms).
2. Creating engaging content including posts, reels, stories, and ad creatives.
3. Developing and executing social media marketing strategies.
4. Running and optimizing Meta (Facebook & Instagram) advertising campaigns.
5. Generating qualified leads and increasing online sales.
6. Creating audience targeting and retargeting campaigns.
7. Monitoring campaign performance and providing regular reports.
8. Suggesting new growth opportunities, promotions, and marketing initiatives.
9. Managing marketing funnels and lead nurturing workflows where applicable.
10. Improving brand awareness, engagement, and customer acquisition.
**Ideal Freelancer Requirements**
* Proven experience in social media management and digital marketing.
* Strong track record in lead generation and ROI-driven advertising campaigns.
* Experience with Meta Ads Manager.
* Knowledge of e-commerce and consumer brands is preferred.
* Ability to create compelling content and marketing copy.
* Strong analytical skills and data-driven decision making.
* Portfolio showcasing successful campaigns and results.
**Project Goals**
* Increase brand awareness.
* Generate qualified leads.
* Increase website traffic.
* Improve engagement across social media platforms.
* Drive online coffee sales.
**When Applying, Please Include**
1. Portfolio of previous work.
2. Case studies with measurable results.
3. Industries/brands you have worked with.
4. Monthly management fee.
5. Expected advertising budget recommendation.
6. Lead generation strategy you would implement for our brand.
We are looking for a long-term partner who can grow with our brand and deliver measurable business results.
**About Us**
We are **Five Roam Coffee**, a specialty coffee roasting brand focused on 100% single-origin Arabica coffee sourced from premium South Indian estates. We are looking for an experienced digital marketing freelancer who can help us build our online presence, generate qualified leads, and grow sales through strategic social media marketing and paid advertising.
**Scope of Work**
The selected freelancer will be responsible for:
1. Managing our social media accounts (Instagram, Facebook, and other relevant platforms).
2. Creating engaging content including posts, reels, stories, and ad creatives.
3. Developing and executing social media marketing strategies.
4. Running and optimizing Meta (Facebook & Instagram) advertising campaigns.
5. Generating qualified leads and increasing online sales.
6. Creating audience targeting and retargeting campaigns.
7. Monitoring campaign performance and providing regular reports.
8. Suggesting new growth opportunities, promotions, and marketing initiatives.
9. Managing marketing funnels and lead nurturing workflows where applicable.
10. Improving brand awareness, engagement, and customer acquisition.
**Ideal Freelancer Requirements**
* Proven experience in social media management and digital marketing.
* Strong track record in lead generation and ROI-driven advertising campaigns.
* Experience with Meta Ads Manager.
* Knowledge of e-commerce and consumer brands is preferred.
* Ability to create compelling content and marketing copy.
* Strong analytical skills and data-driven decision making.
* Portfolio showcasing successful campaigns and results.
**Project Goals**
* Increase brand awareness.
* Generate qualified leads.
* Increase website traffic.
* Improve engagement across social media platforms.
* Drive online coffee sales.
**When Applying, Please Include**
1. Portfolio of previous work.
2. Case studies with measurable results.
3. Industries/brands you have worked with.
4. Monthly management fee.
5. Expected advertising budget recommendation.
6. Lead generation strategy you would implement for our brand.
We are looking for a long-term partner who can grow with our brand and deliver measurable business results.