Social Media manager for Wine Brand
Budget: €6 – €12 EUR
Position: Social Media Freelancer (Planning + Copywriting + Publishing)
Responsibilities
1. Content Planning
Developing a monthly content plan for Instagram and Facebook
Defining themes, formats (Reels, carousels, Stories), and objectives for each piece of content
Aligning with brand strategy and ongoing campaigns
Proposing creative ideas and relevant angles (wine, lifestyle, wine tourism)
2. Copywriting (PT + EN)
Writing captions in Portuguese (PT-PT) and English
Adapting the tone of voice to the brand (emotional, lighthearted, engaging)
Creating strong hooks and CTAs (save, share, comment)
Writing copy for different formats (Reels, carousels, Stories)
3. Publishing and management (Meta)
Scheduling and publishing content via Meta Business Suite
Inserting copy, hashtags, and location
Ensuring visual and textual consistency in the feed
Basic formatting adjustments (line breaks, emojis, etc.)
4. Operational Support
Content organization (scheduling + delivery tracking)
Direct communication for quick adjustments and approvals
Ability to work with pre-shot content (photos/videos)
Ideal Profile
Experience in social media (preferably in the wine/lifestyle sector)
Fluency in Portuguese (PT) and English
Good aesthetic sense and understanding of digital trends
Autonomy and speed of execution
Attention to detail (copy and consistency)
Work model
Freelance arrangement
Payment by the hour or monthly package
Remote work
Ongoing collaboration (not one-off)
Responsibilities
1. Content Planning
Developing a monthly content plan for Instagram and Facebook
Defining themes, formats (Reels, carousels, Stories), and objectives for each piece of content
Aligning with brand strategy and ongoing campaigns
Proposing creative ideas and relevant angles (wine, lifestyle, wine tourism)
2. Copywriting (PT + EN)
Writing captions in Portuguese (PT-PT) and English
Adapting the tone of voice to the brand (emotional, lighthearted, engaging)
Creating strong hooks and CTAs (save, share, comment)
Writing copy for different formats (Reels, carousels, Stories)
3. Publishing and management (Meta)
Scheduling and publishing content via Meta Business Suite
Inserting copy, hashtags, and location
Ensuring visual and textual consistency in the feed
Basic formatting adjustments (line breaks, emojis, etc.)
4. Operational Support
Content organization (scheduling + delivery tracking)
Direct communication for quick adjustments and approvals
Ability to work with pre-shot content (photos/videos)
Ideal Profile
Experience in social media (preferably in the wine/lifestyle sector)
Fluency in Portuguese (PT) and English
Good aesthetic sense and understanding of digital trends
Autonomy and speed of execution
Attention to detail (copy and consistency)
Work model
Freelance arrangement
Payment by the hour or monthly package
Remote work
Ongoing collaboration (not one-off)