Social Media Manager for Ethical Beauty
Budget: ₹1,500 – ₹12,500 INR
I’m seeking a resourceful social media manager who can jump in immediately and give Vatsa Padam—our natural, cruelty-free skin and hair-care line—an organized, strategic online presence.
What I need from you each month
• Draft a clear content calendar focused on Instagram (our top-priority channel) plus lightweight repurposing notes for YouTube, Facebook, LinkedIn, and Twitter.
• Script 20 feed posts and 20 short-form reels that educate our audience on ingredient purity, animal protection, and honest beauty practices.
• Create talking points for 10 founder-led reels; flag any B-roll we should capture and send concise shot lists to our in-house team.
• Write engaging captions, suggested hashtags, and a quick community-interaction plan so daily commenting and DM replies feel authentic and on-brand.
• Track and nudge the Instagram influencers we’ve already onboarded, ensuring agreed deliverables go live and are cross-shared.
How we’ll work
I’ll provide product details, brand guidelines, and direct access to our graphic designer and video editor. You supply the strategy, scripts, and engagement roadmap; my team handles design and post-production. We’ll review the calendar together before each publishing cycle, iterate fast (ASAP timeframe), and measure growth against our long-term goal of a 100 k-strong community.
If you’re passionate about ethical beauty, know Instagram inside out, and can deliver a concise yet effective monthly blueprint, let’s start planning the first month right away.
What I need from you each month
• Draft a clear content calendar focused on Instagram (our top-priority channel) plus lightweight repurposing notes for YouTube, Facebook, LinkedIn, and Twitter.
• Script 20 feed posts and 20 short-form reels that educate our audience on ingredient purity, animal protection, and honest beauty practices.
• Create talking points for 10 founder-led reels; flag any B-roll we should capture and send concise shot lists to our in-house team.
• Write engaging captions, suggested hashtags, and a quick community-interaction plan so daily commenting and DM replies feel authentic and on-brand.
• Track and nudge the Instagram influencers we’ve already onboarded, ensuring agreed deliverables go live and are cross-shared.
How we’ll work
I’ll provide product details, brand guidelines, and direct access to our graphic designer and video editor. You supply the strategy, scripts, and engagement roadmap; my team handles design and post-production. We’ll review the calendar together before each publishing cycle, iterate fast (ASAP timeframe), and measure growth against our long-term goal of a 100 k-strong community.
If you’re passionate about ethical beauty, know Instagram inside out, and can deliver a concise yet effective monthly blueprint, let’s start planning the first month right away.