Social Media Manager

Job ID: 39717120

Budget: ₹12,500 – ₹37,500 INR

Location: [On-site]
Employment Type: Full-time


About the Role
We are looking for a creative and strategic Social Media Manager to lead our social presence across platforms, with a strong focus on Instagram, Facebook, and emerging channels. This role requires a mix of creativity, analytics, and leadership to ensure our brand stays relevant, engaging, and impactful.


Key Responsibilities
Develop and execute a comprehensive social media strategy aligned with brand objectives.
Plan, create, and manage engaging content across Instagram, Facebook, LinkedIn, and other platforms.
Lead a content calendar with campaigns, topical posts, and trend-driven ideas.
Manage and mentor a team of interns/executives (if applicable).
Monitor social media trends, viral opportunities, and competitors.
Engage with followers: respond to DMs, comments, and build community loyalty.
Track performance using analytics tools and create weekly/monthly reports.
Collaborate with design, content, and marketing teams for campaigns.
Run and optimize paid campaigns (Meta Ads) for reach, leads, and conversions.
Ensure brand voice, tone, and consistency across all channels.


Requirements
Proven experience as a Social Media Manager or similar role (2–4 years preferred).
Strong understanding of Instagram, Facebook, and emerging platforms (Threads, Reels, Shorts).
Hands-on experience with Meta Business Suite, Canva, and scheduling tools.
Excellent communication skills (caption writing, storytelling, community engagement).
Ability to analyze data and make strategy-driven decisions.
Creativity with awareness of current trends, memes, and pop culture.
Team player with leadership skills to guide interns/juniors.


Nice to Have
Basic knowledge of paid ads & audience targeting.
Familiarity with influencer collaborations and brand partnerships.
Experience with LinkedIn, Twitter (X), YouTube Shorts, or Pinterest.
Awareness of SEO for social content.


What We Offer
A creative and collaborative work environment.
Growth opportunities in digital marketing and content strategy.
Chance to work on exciting brands and campaigns.
Flexible work environment and supportive team culture.