Social Media Management & Lead Generation
Budget: $10 – $30 USD
I need a seasoned social-media pro to take full ownership of my presence on Facebook, Instagram, and Twitter, with room to expand to any other networks that support our growth goals. The mandate is simple: build a content engine that turns followers into qualified leads.
Here’s what the day-to-day will look like. You’ll develop and execute a monthly content calendar that blends text posts, eye-catching images, and short-form videos. Using tools such as Meta Business Suite, Ads Manager, Canva, and a scheduler of your choice (e.g., Hootsuite, Later), you’ll keep each channel active, on-brand, and optimized for conversions. Community management—responding to comments and DMs in a timely, brand-appropriate voice—will be part of the routine.
Because lead generation is the north star, I’ll rely on you to create targeted campaigns, set up tracking pixels, and monitor performance in real time. Expect to iterate quickly: review analytics every week, refine audiences, adjust creatives, and report back with clear metrics on reach, engagement, and, most importantly, leads captured.
Deliverables
• 30-day content calendar, refreshed monthly
• Creative assets: copy, graphics, and videos ready for upload
• Weekly analytics summary with actionable insights
• Ongoing community management and prompt customer responses
• Paid campaign setup and optimization focused on lead capture
Acceptance criteria
• Consistent posting cadence across all three platforms with zero missed days
• Minimum 10 % monthly growth in qualified leads (tracked via agreed UTM links/form fills)
• Clear, data-driven recommendations in each weekly report
If you thrive on crafting multi-format content and can prove your ability to turn social engagement into real business results, you’ll be a perfect fit.
Here’s what the day-to-day will look like. You’ll develop and execute a monthly content calendar that blends text posts, eye-catching images, and short-form videos. Using tools such as Meta Business Suite, Ads Manager, Canva, and a scheduler of your choice (e.g., Hootsuite, Later), you’ll keep each channel active, on-brand, and optimized for conversions. Community management—responding to comments and DMs in a timely, brand-appropriate voice—will be part of the routine.
Because lead generation is the north star, I’ll rely on you to create targeted campaigns, set up tracking pixels, and monitor performance in real time. Expect to iterate quickly: review analytics every week, refine audiences, adjust creatives, and report back with clear metrics on reach, engagement, and, most importantly, leads captured.
Deliverables
• 30-day content calendar, refreshed monthly
• Creative assets: copy, graphics, and videos ready for upload
• Weekly analytics summary with actionable insights
• Ongoing community management and prompt customer responses
• Paid campaign setup and optimization focused on lead capture
Acceptance criteria
• Consistent posting cadence across all three platforms with zero missed days
• Minimum 10 % monthly growth in qualified leads (tracked via agreed UTM links/form fills)
• Clear, data-driven recommendations in each weekly report
If you thrive on crafting multi-format content and can prove your ability to turn social engagement into real business results, you’ll be a perfect fit.