Political Social Media Content Creator

Job ID: 40213995

Budget: ₹1,500 – ₹12,500 INR

I need ongoing help managing a political leader’s Instagram and Facebook accounts so that every post—whether a Reel, a carousel of images, or a short written update—feels fresh, motivating, and unmistakably aligned with Indian National Congress branding.

Here’s what the collaboration should look like:
• We start each week with a quick briefing call, after which you draft a seven-day content calendar covering Reels, graphics, and caption copy.
• All pieces must carry an inspirational, forward-looking tone. Hard facts and figures are welcome, but always wrapped in language that energises supporters.
• Posts must stay visually and verbally consistent with existing Indian National Congress colours, fonts, and messaging standards (I’ll share the full guideline PDF).
• You handle the entire production pipeline—scripting, shooting or sourcing footage, editing in Premiere Pro/CapCut, designing in Photoshop/Canva, writing captions, and scheduling through Meta Business Suite.
• Daily monitoring is part of the job: respond to comments, flag anything sensitive, and send me a short end-of-week performance report with engagement metrics and optimisation suggestions.

Acceptance criteria
1. A minimum of five pieces of content published per week across both platforms.
2. All assets delivered in editable format (PSD/AI/PRPROJ) plus ready-to-upload MP4/JPG.
3. Engagement report submitted by Sunday 6 p.m. IST showing reach, saves, and comments, with one actionable insight for the following week.

If you thrive on tight turnarounds, understand the nuances of Indian political communication, and can keep visuals polished and on message, let’s talk.