Personal Brand Manager

Job ID: 40507299

Budget: $250 – $750 AUD

Executive Personal Brand & Digital Presence Manager

I am seeking an experienced Personal Brand and Digital Presence Manager to build, manage, and elevate my online reputation across multiple platforms. My objective is to establish a polished, credible, and high-impact digital presence that generates qualified leads, speaking opportunities, corporate partnerships, and coaching clients.

Platforms

* LinkedIn
* Instagram
* Personal Website
* Google Business Profile
* Google Search Presence
* YouTube and other relevant platforms (optional)

Scope of Work

Brand Strategy

* Conduct a comprehensive audit of my current digital footprint.
* Develop a cohesive personal branding strategy and positioning.
* Ensure consistency of messaging, visuals, and professional identity across all platforms.
* Improve my Google search presence and online credibility.

Content Creation & Management

* Create and schedule high-quality content tailored to each platform.
* Produce engaging text, graphics, photos, short-form videos, and long-form articles where appropriate.
* Repurpose existing content into multiple formats.
* Maintain a consistent publishing schedule.

Community Engagement

* Monitor and respond to comments and messages when required.
* Foster authentic engagement and grow my professional network.
* Build relationships with potential clients, collaborators, and event organisers.

Website & SEO

* Optimise my personal website for user experience and lead generation.
* Improve SEO for my personal name and core services.
* Maintain consistency between website, social platforms, and Google Business Profile.

Reputation Management

* Strengthen my online reputation and digital authority.
* Identify opportunities for media features, podcast appearances, guest articles, and speaking engagements.
* Develop strategies to improve the quality and visibility of search engine results associated with my name.

Analytics & Growth

* Track key performance indicators across all platforms.
* Provide monthly reports and strategic recommendations.
* Continuously refine content and marketing strategies based on data.

Ideal Candidate

The ideal candidate will have:

* Proven experience managing executive or personal brands.
* Strong understanding of branding, SEO, and online reputation management.
* Expertise in LinkedIn, Instagram, Google Business Profile, and website optimisation.
* Excellent copywriting and content creation skills.
* Experience with photography, videography, and visual storytelling.
* Strong analytical and organisational abilities.
* Experience working with coaches, speakers, consultants, entrepreneurs, or public figures is highly desirable.

Application Requirements

Please include:

1. Examples of personal brands you have managed or helped grow.
2. Relevant case studies and measurable results.
3. A brief outline of your proposed strategy for enhancing my digital presence.
4. Your recommended monthly workflow and communication process.
5. Your estimated timeline for achieving meaningful improvements.

I am looking for a long-term partnership with someone who understands premium personal branding and can help position me as a recognised authority in my field while generating sustainable business growth.