Northern Ireland Anti-Racism Awareness Campaign

Job ID: 40523086

Budget: £10 – £15 GBP

I want to spark a visible, sustained conversation that makes it clear racism, hate, and violence have no place in Northern Ireland. The focus is awareness-building, and social media will be our main stage. I’m looking for a partner who can plan and run a coordinated campaign across Facebook, Twitter, and Instagram—from strategy to daily execution—so our message consistently reaches residents, community groups, and local influencers.

Here’s what I need you to deliver:

• A concise content strategy that explains themes, hashtags, posting cadence, and growth tactics for the three platforms
• Branded graphic templates and short-form videos sized correctly for Facebook, Twitter, and Instagram (Canva, Adobe, or similar)
• Compelling copy for each post, adapted to the tone and limitations of each network
• A four-week content calendar with dates, assets, and posting times
• Setup or optimisation of scheduling tools (Meta Business Suite, Hootsuite, Buffer—whichever you prefer)
• Weekly performance snapshots showing reach, engagement, and any community feedback we can build on

My acceptance criteria are simple: posts must be live on all three platforms according to the agreed calendar, visuals must follow the campaign’s inclusive style guide, and the analytics reports should clearly show activity levels and measurable reach gains by the end of week four.

If you’re ready to help Northern Ireland stand united against racism, let’s get started.