Multiplatform Brand Awareness Marketing Campaign
Budget: $250 – $750 CAD
I’m ready to ramp up visibility for my company and need a social-first digital marketing strategy that turns heads across Facebook, Instagram, LinkedIn, X and Google. The single, overriding objective is to boost brand awareness—no hard-selling funnels for now—so every tactic we deploy should put reach, recognition and positive sentiment front and center.
Here’s what I’m looking for:
I’m looking to move forward with a vendor who can fully manage our social media presence and email marketing, and I’d like to see if this is something you can support.
Here’s what I’m looking for in detail:
Social Media Management
Minimum 3 (2 reels and 1 image) posts per week
Main focus will be Instagram
No paid ads required at this stage — organic content only
Content will be repurposed across all platforms you manage, including:
Instagram
LinkedIn
YouTube
X (Twitter)
Any other relevant platforms you recommend
I will regularly provide you with:
Videos of our end products
Videos of our factory, team, and processes
Promotion details (for example: 20% off a specific product for one month)
Your role will be to:
Create engaging reels and posts using CapCut
Add voiceovers and subtitles
Clearly communicate promotions, discounts, and value propositions
Turn raw videos into polished, high-quality content that attracts customers
For example, if I send you a product video and confirm a 20% promotion for one month, you’ll create a reel with subtitles and voiceover highlighting that promotion and post it across all platforms.
Email Marketing
We use Mailchimp
You will manage and run email marketing campaigns
Campaigns should align with promotions, new products, and company updates
Clear, professional, conversion-focused email content is expected
Brand & Business Understanding
Before starting, I want you to:
Review our website to fully understand our business model and services
We provide:
Glass cutting
Glass polishing
Glass tempering
Glass delivery
We specialize in:
Custom glass
Custom mirrors
Shower enclosures
Glass railings
Approval Process
All posts and reels must be sent to me for approval before posting
Once approved, you proceed with publishing
Just to add more clarity and set expectations around volume and consistency:
Weekly Content Requirements
• Minimum 2 reels per week
• That equals 8 reels per month
• Plus at least 1 static post per week
I will provide all raw video clips. Your responsibility will be to:
• Create reels using CapCut
• Add voiceover, captions, and background music
• Clearly introduce and promote our discounts and promotions in each reel
Stories
• Every reel that is posted must also be shared on Stories daily to maximize reach and visibility.
Email Marketing
• You will also manage email marketing campaigns via Mailchimp
• This includes creating, scheduling, and running campaigns aligned with promotions, offers, and updates
Everything should follow the same approval process:
• Content sent to me first for review
• Once approved, you proceed with posting or sending campaigns
Let me know if this scope works for you and please reflect this in your pricing and proposal.
Here’s what I’m looking for:
I’m looking to move forward with a vendor who can fully manage our social media presence and email marketing, and I’d like to see if this is something you can support.
Here’s what I’m looking for in detail:
Social Media Management
Minimum 3 (2 reels and 1 image) posts per week
Main focus will be Instagram
No paid ads required at this stage — organic content only
Content will be repurposed across all platforms you manage, including:
YouTube
X (Twitter)
Any other relevant platforms you recommend
I will regularly provide you with:
Videos of our end products
Videos of our factory, team, and processes
Promotion details (for example: 20% off a specific product for one month)
Your role will be to:
Create engaging reels and posts using CapCut
Add voiceovers and subtitles
Clearly communicate promotions, discounts, and value propositions
Turn raw videos into polished, high-quality content that attracts customers
For example, if I send you a product video and confirm a 20% promotion for one month, you’ll create a reel with subtitles and voiceover highlighting that promotion and post it across all platforms.
Email Marketing
We use Mailchimp
You will manage and run email marketing campaigns
Campaigns should align with promotions, new products, and company updates
Clear, professional, conversion-focused email content is expected
Brand & Business Understanding
Before starting, I want you to:
Review our website to fully understand our business model and services
We provide:
Glass cutting
Glass polishing
Glass tempering
Glass delivery
We specialize in:
Custom glass
Custom mirrors
Shower enclosures
Glass railings
Approval Process
All posts and reels must be sent to me for approval before posting
Once approved, you proceed with publishing
Just to add more clarity and set expectations around volume and consistency:
Weekly Content Requirements
• Minimum 2 reels per week
• That equals 8 reels per month
• Plus at least 1 static post per week
I will provide all raw video clips. Your responsibility will be to:
• Create reels using CapCut
• Add voiceover, captions, and background music
• Clearly introduce and promote our discounts and promotions in each reel
Stories
• Every reel that is posted must also be shared on Stories daily to maximize reach and visibility.
Email Marketing
• You will also manage email marketing campaigns via Mailchimp
• This includes creating, scheduling, and running campaigns aligned with promotions, offers, and updates
Everything should follow the same approval process:
• Content sent to me first for review
• Once approved, you proceed with posting or sending campaigns
Let me know if this scope works for you and please reflect this in your pricing and proposal.