Multi-Platform Paid Social Growth
Budget: £750 – £1,500 GBP
Social Media Manager / Content Growth Specialist
Kinetic Intelligence · Ongoing monthly collaboration · Multi-platform
I am looking for a skilled social media manager and content growth specialist to support the growth of Kinetic Intelligence, a premium performance movement brand working across athlete development, rehabilitation, movement assessment, and education.
This role combines social media strategy, short-form video development, landing page support, and audience growth. I will provide the raw content, brand assets, key messages, and direction. Your role will be to turn that material into polished, platform-ready content, help grow the audience, and support conversion through simple, effective landing pages and calls to action.
This is an ongoing monthly collaboration with performance reviewed every three months. The aim is to identify what works, scale the strongest formats, and build a long-term working relationship.
⸻
Role Overview
You will help manage and grow the Kinetic Intelligence online presence across multiple platforms by:
— Editing and preparing short-form video content
— Creating platform-specific versions of each piece of content
— Writing or refining captions, hooks, and calls to action
— Scheduling and managing posts across social platforms
— Tracking performance and suggesting improvements
— Building or updating landing pages to support campaigns, bookings, lead capture, and service promotion
— Helping turn supplied content into a consistent growth system
This is not generic fitness content. The brand should feel technical, premium, clinical, and authoritative. The style is clean, sharp, precise, and professional.
Think: performance lab, movement intelligence, elite rehabilitation, precision assessment — not gym influencer content.
⸻
Platforms
Content may be adapted and managed across:
— YouTube Shorts
— TikTok
— Instagram Reels
— Facebook Reels
— LinkedIn
— X / Twitter
— Snapchat
— WhatsApp Status
Each piece of content should be adapted to suit the platform, audience, format, and ideal duration.
⸻
Content Formats
You will work with supplied footage and direction to create content such as:
1. Educational content
Explaining the Kinetic Intelligence movement methodology in clear, visual terms.
2. Athlete performance stories
Before-and-after improvements, score reveals, training progress, and transformation clips.
3. Patient recovery content
Empathetic, professional journey-based content for injury and rehabilitation audiences.
4. Motivational content
Short, punchy statements supported by strong visuals and branded overlays.
5. Authority content
Professional posts for coaches, physiotherapists, practitioners, sports organisations, and performance directors.
6. Campaign content
Content designed to drive traffic to booking pages, landing pages, mailing lists, consultations, or specific offers.
⸻
Video Development Requirements
I will supply all raw footage. You do not need to shoot or source footage.
You will be expected to edit videos into appropriate formats for each platform, including:
— 9:16 vertical format for Shorts, TikTok, Reels, Snapchat, and WhatsApp
— 1:1 or 16:9 formats for LinkedIn, Facebook, and X where required
— Platform-specific durations and pacing
— Hook-led intros
— Clean cuts with no dead air
— Text overlays using supplied brand fonts and colours
— Logo placement and brand consistency
— End cards or call-to-action overlays
— Colour correction aligned with the brand aesthetic
The visual style should be:
— Clean
— Clinical
— Premium
— Minimal
— Technical
— High-contrast
— Charcoal, white, and orange accent colour
— No unnecessary clutter
— No stock footage
— No music unless specifically requested
⸻
Landing Page Support
Alongside social media content, I need someone who can help create or update simple, effective landing pages.
These may be used for:
— Booking enquiries
— Athlete assessments
— Rehabilitation services
— Online programmes
— Lead capture
— Campaign-specific offers
— Practitioner education
— Sports team or organisation enquiries
You should be able to help with:
— Page layout
— Clear messaging
— Strong calls to action
— Mobile-friendly structure
— Basic conversion optimisation
— Embedding videos, testimonials, imagery, forms, or booking links
— Matching the Kinetic Intelligence brand aesthetic
You do not need to be a full-stack developer, but you should be confident building or updating landing pages using tools such as Webflow, Framer, WordPress, Squarespace, Wix, Carrd, Shopify, or similar platforms.
⸻
Social Media Growth Responsibilities
Your role will also include helping grow the brand presence by improving:
— Hook strength
— Caption structure
— Posting consistency
— Platform-specific formatting
— Hashtag and keyword use
— Content repurposing
— Audience targeting
— Call-to-action placement
— Engagement strategy
— Performance tracking
You should be comfortable reviewing basic analytics such as:
— Views
— Watch time
— Saves
— Shares
— Comments
— Click-throughs
— Follows
— Engagement rate
— Landing page visits
— Booking or enquiry conversions
Every three months, we will review performance and identify the best-performing content types, hooks, formats, platforms, and landing page journeys.
⸻
What I Will Provide
— Raw footage of athlete training, movement assessments, practitioner sessions, demonstrations, and patient progress
— Brand assets including logo, colours, fonts, and score card graphics
— Script direction including hook, key message, call to action, and overlay text
— Reference examples and existing promotional imagery
— Service information for landing pages
— Campaign goals and target audiences
— Performance data after each month of posting
⸻
Target Audiences
The content needs to speak to several audiences:
— Professional athletes
— Sports teams and organisations
— Injured patients and rehabilitation clients
— Coaches
— Physiotherapists
— Performance practitioners
— Sports directors and decision-makers
— General fitness audiences interested in movement, performance, and recovery
The tone should be professional but accessible. It should communicate authority without sounding overly academic.
⸻
Three-Month Review Structure
This is intended to become an ongoing monthly collaboration.
Month 1 — Build and post
Create and publish content across selected platforms. Establish consistency and begin tracking performance.
Month 2 — Refine
Adjust hooks, captions, formats, landing page calls to action, and posting style based on early data.
Month 3 — Review and scale
Identify the strongest-performing content types, video lengths, platforms, and landing page journeys. Future work will focus on scaling what the data shows is working.
Strong performance may lead to increased monthly volume and a retainer arrangement.
⸻
Essential Skills Required
— Proven experience managing and growing social media accounts
— Strong short-form video editing ability
— Experience with Snap chat, TikTok, Instagram Reels, YouTube Shorts, LinkedIn, and Facebook
— Ability to adapt one piece of content into multiple platform-specific formats
— Strong caption, hook, and call-to-action writing
— Ability to build or update simple landing pages
— Understanding of basic conversion-focused design
— Good eye for premium, clean, branded visual presentation
— Ability to work with supplied footage and precise direction
— Clear communication
— Reliable turnaround times
— Comfortable reviewing performance data and making recommendations
⸻
Useful Experience
Experience in any of the following would be helpful:
— Sports performance
— Physiotherapy
— Rehabilitation
— Health and fitness
— Athlete development
— Movement assessment
— Coaching education
— Personal brands
— Online course or programme promotion
— Lead generation campaigns
— Landing page optimisation
⸻
Turnaround Expectations
For video content, I would ideally like a 48-hour turnaround per video or content batch, depending on volume and complexity.
For landing pages, turnaround can be agreed depending on the size of the page or campaign.
⸻
To Apply, Please Send
Please send:
— Three examples of social media accounts or campaigns you have helped grow
— Three examples of short-form videos you have edited
— Examples of any landing pages you have built or improved
— Your standard turnaround time for video edits
— Your standard turnaround time for landing page work
— Your monthly package options or retainer pricing
— Your rate per edited video if working per asset
— Confirmation that you can export video in 9:16, 1:1, and 16:9 formats
— Details of the tools you use for editing, scheduling, analytics, and landing pages
— Any experience with sport, performance, rehabilitation, health, or fitness brands
⸻
Ideal Candidate
The ideal person is not just a video editor. I am looking for someone who understands how to turn supplied content into a clear, consistent, growth-focused digital presence.
You should be able to take raw footage, brand direction, and key messages, then turn them into:
— Strong short-form content
— Clear social media posts
— Audience growth
— Landing page traffic
— Enquiries
— Bookings
— A more professional online brand presence
This role is best suited to someone who can combine creativity with structure, understands performance data, and can help build a repeatable content system over time.
Kinetic Intelligence · Ongoing monthly collaboration · Multi-platform
I am looking for a skilled social media manager and content growth specialist to support the growth of Kinetic Intelligence, a premium performance movement brand working across athlete development, rehabilitation, movement assessment, and education.
This role combines social media strategy, short-form video development, landing page support, and audience growth. I will provide the raw content, brand assets, key messages, and direction. Your role will be to turn that material into polished, platform-ready content, help grow the audience, and support conversion through simple, effective landing pages and calls to action.
This is an ongoing monthly collaboration with performance reviewed every three months. The aim is to identify what works, scale the strongest formats, and build a long-term working relationship.
⸻
Role Overview
You will help manage and grow the Kinetic Intelligence online presence across multiple platforms by:
— Editing and preparing short-form video content
— Creating platform-specific versions of each piece of content
— Writing or refining captions, hooks, and calls to action
— Scheduling and managing posts across social platforms
— Tracking performance and suggesting improvements
— Building or updating landing pages to support campaigns, bookings, lead capture, and service promotion
— Helping turn supplied content into a consistent growth system
This is not generic fitness content. The brand should feel technical, premium, clinical, and authoritative. The style is clean, sharp, precise, and professional.
Think: performance lab, movement intelligence, elite rehabilitation, precision assessment — not gym influencer content.
⸻
Platforms
Content may be adapted and managed across:
— YouTube Shorts
— TikTok
— Instagram Reels
— Facebook Reels
— X / Twitter
— Snapchat
— WhatsApp Status
Each piece of content should be adapted to suit the platform, audience, format, and ideal duration.
⸻
Content Formats
You will work with supplied footage and direction to create content such as:
1. Educational content
Explaining the Kinetic Intelligence movement methodology in clear, visual terms.
2. Athlete performance stories
Before-and-after improvements, score reveals, training progress, and transformation clips.
3. Patient recovery content
Empathetic, professional journey-based content for injury and rehabilitation audiences.
4. Motivational content
Short, punchy statements supported by strong visuals and branded overlays.
5. Authority content
Professional posts for coaches, physiotherapists, practitioners, sports organisations, and performance directors.
6. Campaign content
Content designed to drive traffic to booking pages, landing pages, mailing lists, consultations, or specific offers.
⸻
Video Development Requirements
I will supply all raw footage. You do not need to shoot or source footage.
You will be expected to edit videos into appropriate formats for each platform, including:
— 9:16 vertical format for Shorts, TikTok, Reels, Snapchat, and WhatsApp
— 1:1 or 16:9 formats for LinkedIn, Facebook, and X where required
— Platform-specific durations and pacing
— Hook-led intros
— Clean cuts with no dead air
— Text overlays using supplied brand fonts and colours
— Logo placement and brand consistency
— End cards or call-to-action overlays
— Colour correction aligned with the brand aesthetic
The visual style should be:
— Clean
— Clinical
— Premium
— Minimal
— Technical
— High-contrast
— Charcoal, white, and orange accent colour
— No unnecessary clutter
— No stock footage
— No music unless specifically requested
⸻
Landing Page Support
Alongside social media content, I need someone who can help create or update simple, effective landing pages.
These may be used for:
— Booking enquiries
— Athlete assessments
— Rehabilitation services
— Online programmes
— Lead capture
— Campaign-specific offers
— Practitioner education
— Sports team or organisation enquiries
You should be able to help with:
— Page layout
— Clear messaging
— Strong calls to action
— Mobile-friendly structure
— Basic conversion optimisation
— Embedding videos, testimonials, imagery, forms, or booking links
— Matching the Kinetic Intelligence brand aesthetic
You do not need to be a full-stack developer, but you should be confident building or updating landing pages using tools such as Webflow, Framer, WordPress, Squarespace, Wix, Carrd, Shopify, or similar platforms.
⸻
Social Media Growth Responsibilities
Your role will also include helping grow the brand presence by improving:
— Hook strength
— Caption structure
— Posting consistency
— Platform-specific formatting
— Hashtag and keyword use
— Content repurposing
— Audience targeting
— Call-to-action placement
— Engagement strategy
— Performance tracking
You should be comfortable reviewing basic analytics such as:
— Views
— Watch time
— Saves
— Shares
— Comments
— Click-throughs
— Follows
— Engagement rate
— Landing page visits
— Booking or enquiry conversions
Every three months, we will review performance and identify the best-performing content types, hooks, formats, platforms, and landing page journeys.
⸻
What I Will Provide
— Raw footage of athlete training, movement assessments, practitioner sessions, demonstrations, and patient progress
— Brand assets including logo, colours, fonts, and score card graphics
— Script direction including hook, key message, call to action, and overlay text
— Reference examples and existing promotional imagery
— Service information for landing pages
— Campaign goals and target audiences
— Performance data after each month of posting
⸻
Target Audiences
The content needs to speak to several audiences:
— Professional athletes
— Sports teams and organisations
— Injured patients and rehabilitation clients
— Coaches
— Physiotherapists
— Performance practitioners
— Sports directors and decision-makers
— General fitness audiences interested in movement, performance, and recovery
The tone should be professional but accessible. It should communicate authority without sounding overly academic.
⸻
Three-Month Review Structure
This is intended to become an ongoing monthly collaboration.
Month 1 — Build and post
Create and publish content across selected platforms. Establish consistency and begin tracking performance.
Month 2 — Refine
Adjust hooks, captions, formats, landing page calls to action, and posting style based on early data.
Month 3 — Review and scale
Identify the strongest-performing content types, video lengths, platforms, and landing page journeys. Future work will focus on scaling what the data shows is working.
Strong performance may lead to increased monthly volume and a retainer arrangement.
⸻
Essential Skills Required
— Proven experience managing and growing social media accounts
— Strong short-form video editing ability
— Experience with Snap chat, TikTok, Instagram Reels, YouTube Shorts, LinkedIn, and Facebook
— Ability to adapt one piece of content into multiple platform-specific formats
— Strong caption, hook, and call-to-action writing
— Ability to build or update simple landing pages
— Understanding of basic conversion-focused design
— Good eye for premium, clean, branded visual presentation
— Ability to work with supplied footage and precise direction
— Clear communication
— Reliable turnaround times
— Comfortable reviewing performance data and making recommendations
⸻
Useful Experience
Experience in any of the following would be helpful:
— Sports performance
— Physiotherapy
— Rehabilitation
— Health and fitness
— Athlete development
— Movement assessment
— Coaching education
— Personal brands
— Online course or programme promotion
— Lead generation campaigns
— Landing page optimisation
⸻
Turnaround Expectations
For video content, I would ideally like a 48-hour turnaround per video or content batch, depending on volume and complexity.
For landing pages, turnaround can be agreed depending on the size of the page or campaign.
⸻
To Apply, Please Send
Please send:
— Three examples of social media accounts or campaigns you have helped grow
— Three examples of short-form videos you have edited
— Examples of any landing pages you have built or improved
— Your standard turnaround time for video edits
— Your standard turnaround time for landing page work
— Your monthly package options or retainer pricing
— Your rate per edited video if working per asset
— Confirmation that you can export video in 9:16, 1:1, and 16:9 formats
— Details of the tools you use for editing, scheduling, analytics, and landing pages
— Any experience with sport, performance, rehabilitation, health, or fitness brands
⸻
Ideal Candidate
The ideal person is not just a video editor. I am looking for someone who understands how to turn supplied content into a clear, consistent, growth-focused digital presence.
You should be able to take raw footage, brand direction, and key messages, then turn them into:
— Strong short-form content
— Clear social media posts
— Audience growth
— Landing page traffic
— Enquiries
— Bookings
— A more professional online brand presence
This role is best suited to someone who can combine creativity with structure, understands performance data, and can help build a repeatable content system over time.