Meta Ads & Reels Manager
Budget: ₹12,500 – ₹37,500 INR
I need a results-driven social media specialist to take over our Facebook and Instagram presence, with a clear mandate: run high-performing Meta ad campaigns that move people from the feed to our website and produce scroll-stopping product-showcase reels that support those ads.
Here’s what the day-to-day looks like: you’ll plan and launch traffic-optimised campaigns inside Meta Ads Manager, refine audiences through testing, then report back with actionable insights tied directly to click-through and on-site behaviour. In parallel, you’ll storyboard, shoot or edit short-form reels that highlight our products in a fresh, visually cohesive style that matches our brand guidelines. When a reel performs well organically, you’ll know how to spin it into an ad creative so we squeeze every drop of value from it.
To succeed you should already be comfortable with:
• Meta Business Suite, Ads Manager, pixel/event tracking and UTM tagging
• Retargeting and look-alike setups aimed at website traffic
• Vertical-format video editing for Instagram and Facebook Reels (CapCut, Premiere Pro, or similar)
• Reading and acting on metrics such as CPC, CTR and landing-page views
Deliverables each week:
1. A paid traffic report outlining spend, key metrics and next steps
2. A content calendar plus 2-3 finished product-showcase reels ready for scheduling
3. Updated ad creative based on the best-performing reel or static post
I’ll provide brand assets, product footage and access to the ad account. I’m looking to start immediately and will keep the contract rolling as long as website traffic continues to climb. Pitch me with a brief note on similar campaigns you’ve handled and any reel examples you’re proud of.
Here’s what the day-to-day looks like: you’ll plan and launch traffic-optimised campaigns inside Meta Ads Manager, refine audiences through testing, then report back with actionable insights tied directly to click-through and on-site behaviour. In parallel, you’ll storyboard, shoot or edit short-form reels that highlight our products in a fresh, visually cohesive style that matches our brand guidelines. When a reel performs well organically, you’ll know how to spin it into an ad creative so we squeeze every drop of value from it.
To succeed you should already be comfortable with:
• Meta Business Suite, Ads Manager, pixel/event tracking and UTM tagging
• Retargeting and look-alike setups aimed at website traffic
• Vertical-format video editing for Instagram and Facebook Reels (CapCut, Premiere Pro, or similar)
• Reading and acting on metrics such as CPC, CTR and landing-page views
Deliverables each week:
1. A paid traffic report outlining spend, key metrics and next steps
2. A content calendar plus 2-3 finished product-showcase reels ready for scheduling
3. Updated ad creative based on the best-performing reel or static post
I’ll provide brand assets, product footage and access to the ad account. I’m looking to start immediately and will keep the contract rolling as long as website traffic continues to climb. Pitch me with a brief note on similar campaigns you’ve handled and any reel examples you’re proud of.