Manage Ram Katha Social Media
Budget: ₹12,500 – ₹37,500 INR
Our organising committee is preparing a week-long Ram Katha in Bengaluru and I need one person to run the full Instagram, Facebook and YouTube effort from concept to wrap-up. You will first sit with me (virtual or in-person) to understand the spirit of the katha, then turn that insight into a clear content calendar that I can approve before anything goes live.
Content pillars are already defined:
• Event highlights that capture each day’s key pravachan and aarti moments
• Behind-the-scenes footage of stage décor, volunteer seva and Guruji’s preparations
• Testimonials and reviews from attendees
• Posts steeped in the stories of Ram, the Ramayan, Guruji’s teachings, the ayojan samiti and the significance of the katha itself
Once the calendar is approved you will:
• Design creatives, write captions (Hindi & English mix), cut short-form reels and schedule them with appropriate hashtags.
• Stream or upload daily pravachan clips to YouTube, add thumbnails, cards and end-screens.
• Monitor comments and DMs, respond politely, escalate anything sensitive.
• Provide a nightly performance snapshot—reach, engagement, subscriber growth—so we can tweak quickly if required.
Acceptance criteria: every day of the event shows at least one highlight post, one behind-the-scenes reel and real-time story updates; YouTube receives the main pravachan within 4 hours of conclusion; engagement queries are answered within two hours between 8 am and 11 pm IST.
If you already work comfortably with Meta Business Suite, Creator Studio, Canva or Adobe Express, and basic video-editing tools such as CapCut or Premiere Rush, you’ll feel right at home. The project closes only after a final report summarising overall performance and recommendations for our next katha.
Content pillars are already defined:
• Event highlights that capture each day’s key pravachan and aarti moments
• Behind-the-scenes footage of stage décor, volunteer seva and Guruji’s preparations
• Testimonials and reviews from attendees
• Posts steeped in the stories of Ram, the Ramayan, Guruji’s teachings, the ayojan samiti and the significance of the katha itself
Once the calendar is approved you will:
• Design creatives, write captions (Hindi & English mix), cut short-form reels and schedule them with appropriate hashtags.
• Stream or upload daily pravachan clips to YouTube, add thumbnails, cards and end-screens.
• Monitor comments and DMs, respond politely, escalate anything sensitive.
• Provide a nightly performance snapshot—reach, engagement, subscriber growth—so we can tweak quickly if required.
Acceptance criteria: every day of the event shows at least one highlight post, one behind-the-scenes reel and real-time story updates; YouTube receives the main pravachan within 4 hours of conclusion; engagement queries are answered within two hours between 8 am and 11 pm IST.
If you already work comfortably with Meta Business Suite, Creator Studio, Canva or Adobe Express, and basic video-editing tools such as CapCut or Premiere Rush, you’ll feel right at home. The project closes only after a final report summarising overall performance and recommendations for our next katha.