LinkedIn & Instagram Traffic Strategy

Job ID: 40087743

Budget: ₹1,500 – ₹12,500 INR

I want to turn both my LinkedIn and Instagram feeds into steady traffic sources for my website. My audience is B2B-focused, so every piece of content has to feel professional yet still useful enough to make someone click through for more depth. Educational posts work best for us—think short, insight-packed carousels, LinkedIn polls that spark discussion, or quick reels that break down a concept.

Here’s what I need from you:

• A 30-day content calendar listing post formats, draft copy, and creative direction.
• Graphics or short-form video assets sized correctly for each platform.
• Scheduling and publishing through a tool you’re comfortable with (Buffer, Hootsuite, Later, etc.).
• Weekly performance snapshots tracking clicks, reach, and CTR, plus recommendations for optimization.

I’ll supply brand guidelines, past analytics, and access to our website so you can create UTM links and monitor Google Analytics. If you can weave in SEO-friendly captions, leverage LinkedIn hashtags smartly, and keep the voice consistent across channels, let’s talk—my goal is measurable uplift in referral sessions, not vanity metrics.