Lead-Driven Social Media Management
Budget: $8 – $15 USD
I’m ready to hand over the daily running of our Facebook, Instagram, Tktok, YouTube and LinkedIn accounts to a marketer who can turn them into steady lead-generating machines. Your core mission will be to plan, create, schedule and optimise promotional content that attracts the right prospects and moves them into our sales funnel.
While Facebook and Instagram will sit at the centre of our paid and organic campaigns, LinkedIn is equally important for B2B outreach; if you see additional value in adding Twitter later, I’m open to that discussion once the primary channels are humming.
You should already be comfortable inside Meta Business Suite, Ads Manager and LinkedIn Campaign Manager, using tools such as Buffer or Hootsuite for scheduling and Canva or Adobe Express for quick creative tweaks. Data matters to me: every piece of content and every ad needs a clear purpose, measurable KPIs and ongoing optimisation based on results.
Deliverables
• Weekly promotional posts tailored to each platform, scheduled in advance
• Ongoing management of lead-gen ad campaigns, including creative, audience targeting and budget pacing
• Bi-weekly reports breaking down CPL, conversions and next-step recommendations
I’ll supply brand guidelines, existing creative assets and access to the necessary accounts on day one. If you can demonstrate proven success generating leads through these platforms, let’s talk.
While Facebook and Instagram will sit at the centre of our paid and organic campaigns, LinkedIn is equally important for B2B outreach; if you see additional value in adding Twitter later, I’m open to that discussion once the primary channels are humming.
You should already be comfortable inside Meta Business Suite, Ads Manager and LinkedIn Campaign Manager, using tools such as Buffer or Hootsuite for scheduling and Canva or Adobe Express for quick creative tweaks. Data matters to me: every piece of content and every ad needs a clear purpose, measurable KPIs and ongoing optimisation based on results.
Deliverables
• Weekly promotional posts tailored to each platform, scheduled in advance
• Ongoing management of lead-gen ad campaigns, including creative, audience targeting and budget pacing
• Bi-weekly reports breaking down CPL, conversions and next-step recommendations
I’ll supply brand guidelines, existing creative assets and access to the necessary accounts on day one. If you can demonstrate proven success generating leads through these platforms, let’s talk.