Latino-Focused Newark Apartment Marketing
Budget: $1,500 – $3,000 USD
I manage a portfolio of rental apartments in Newark, NJ and need consistent, engaging social media activity that resonates with the local Latino community. The job is entirely for my existing business; all pages and log-ins are already live, I simply lack the time to keep them vibrant.
Here’s what I’m after:
• Platform coverage: Facebook, Instagram, Twitter and our WhatsApp broadcast list.
• Content variety: a balanced mix of photo carousels, short reels or TikTok-style videos, plus concise bilingual text updates highlighting vacancies, amenities, move-in specials and neighborhood news.
• Tone: friendly, community-minded, Spanish-inclusive (English captions welcome).
• Engagement: reply promptly to comments and direct messages, guide prospects to our leasing form, and flag any hot leads to me in real time.
You’ll receive current brand guidelines, a cloud folder of property images, and weekly vacancy notes. In return I expect:
1. A 30-day content calendar (drafted in Google Sheets or Trello).
2. Daily posting across the four channels—minimum five posts per week per platform.
3. Basic community management: like, comment, and answer common rental questions within 12 hours.
4. A brief weekly report showing follower growth, reach, and leads generated.
If you have proven experience growing housing or real-estate pages—especially among Latino audiences in the U.S.—I’d love to see examples. Let’s keep Newark renters excited about their next home.
Here’s what I’m after:
• Platform coverage: Facebook, Instagram, Twitter and our WhatsApp broadcast list.
• Content variety: a balanced mix of photo carousels, short reels or TikTok-style videos, plus concise bilingual text updates highlighting vacancies, amenities, move-in specials and neighborhood news.
• Tone: friendly, community-minded, Spanish-inclusive (English captions welcome).
• Engagement: reply promptly to comments and direct messages, guide prospects to our leasing form, and flag any hot leads to me in real time.
You’ll receive current brand guidelines, a cloud folder of property images, and weekly vacancy notes. In return I expect:
1. A 30-day content calendar (drafted in Google Sheets or Trello).
2. Daily posting across the four channels—minimum five posts per week per platform.
3. Basic community management: like, comment, and answer common rental questions within 12 hours.
4. A brief weekly report showing follower growth, reach, and leads generated.
If you have proven experience growing housing or real-estate pages—especially among Latino audiences in the U.S.—I’d love to see examples. Let’s keep Newark renters excited about their next home.