Instagram Setup and Content Management for Luxury Wine & Culinary Tours in Bordeaux, France
Budget: $30 – $250 USD
Project Description:
We are a boutique tour operator offering exclusive, small-group wine and culinary tours in Bordeaux, France. Our programs are designed for discerning travelers who appreciate fine dining, exceptional wines, and authentic cultural experiences in one of the world’s most renowned wine regions.
We are seeking a skilled and creative social media freelancer to create, launch, and manage our Instagram presence. The goal is to establish a sophisticated and visually cohesive profile that reflects the elegance, exclusivity, and immersive nature of our tours.
Scope of Work:
* Instagram Account Setup and Optimization
* Develop a professional profile including bio, highlights, and consistent visual identity.
* Content Planning and Curation
* Create engaging posts featuring team members, Bordeaux destinations, and highlights of our tour experiences.
* Curate and organize an elegant gallery of images that align with our brand aesthetic.
* Visual and Branding Strategy
* Define the tone, color palette, and overall look of the feed.
* Hashtag and Engagement Strategy
* Research and apply relevant hashtags to reach our target audience of luxury travelers and wine enthusiasts.
Optional: Ongoing Content Management
* Schedule and manage regular posts (e.g., 2–3 per week), ensuring consistency and quality.
Requirements:
* Proven experience managing Instagram accounts for luxury, travel, hospitality, or lifestyle brand
* Strong visual sense and understanding of brand storytelling.
* Excellent written English and attention to detail.
* Ability to work independently and deliver creative, professional results.
Deliverables:
* A fully developed and optimized Instagram account ready for launch.
* A curated set of **12–15 initial posts** with captions and hashtags.
* (Optional) Proposal for ongoing content management and engagement.
Application:
Please include links to Instagram accounts or projects you have managed, particularly those related to travel, luxury lifestyle, or hospitality. Portfolios that demonstrate a refined aesthetic and consistent brand tone will be prioritized.
We are a boutique tour operator offering exclusive, small-group wine and culinary tours in Bordeaux, France. Our programs are designed for discerning travelers who appreciate fine dining, exceptional wines, and authentic cultural experiences in one of the world’s most renowned wine regions.
We are seeking a skilled and creative social media freelancer to create, launch, and manage our Instagram presence. The goal is to establish a sophisticated and visually cohesive profile that reflects the elegance, exclusivity, and immersive nature of our tours.
Scope of Work:
* Instagram Account Setup and Optimization
* Develop a professional profile including bio, highlights, and consistent visual identity.
* Content Planning and Curation
* Create engaging posts featuring team members, Bordeaux destinations, and highlights of our tour experiences.
* Curate and organize an elegant gallery of images that align with our brand aesthetic.
* Visual and Branding Strategy
* Define the tone, color palette, and overall look of the feed.
* Hashtag and Engagement Strategy
* Research and apply relevant hashtags to reach our target audience of luxury travelers and wine enthusiasts.
Optional: Ongoing Content Management
* Schedule and manage regular posts (e.g., 2–3 per week), ensuring consistency and quality.
Requirements:
* Proven experience managing Instagram accounts for luxury, travel, hospitality, or lifestyle brand
* Strong visual sense and understanding of brand storytelling.
* Excellent written English and attention to detail.
* Ability to work independently and deliver creative, professional results.
Deliverables:
* A fully developed and optimized Instagram account ready for launch.
* A curated set of **12–15 initial posts** with captions and hashtags.
* (Optional) Proposal for ongoing content management and engagement.
Application:
Please include links to Instagram accounts or projects you have managed, particularly those related to travel, luxury lifestyle, or hospitality. Portfolios that demonstrate a refined aesthetic and consistent brand tone will be prioritized.