Instagram & Google Content Management
Budget: ₹1,500 – ₹12,500 INR
I need someone to take over the daily management of both my Instagram account and my Google presence (Google My Business/Posts). My immediate priority is a steady flow of eye-catching images, short videos, and time-sensitive stories that feel cohesive and on-brand—something we’ll define together because I don’t yet have formal guidelines.
First, I’ll rely on you to help create a simple brand kit outlining colours, fonts, tone, and visual style. Once that’s set, you’ll:
• Build and maintain a four-week content calendar covering Instagram feed posts, Reels, Stories, and Google updates.
• Produce or source visuals, write captions with relevant hashtags, schedule everything, and handle basic community engagement.
• Monitor Instagram Insights and Google Analytics, then fine-tune the plan for reach and engagement.
Acceptance criteria:
• One-page brand guideline delivered before any posts go live.
• Minimum 4 feed posts, 4 Reels, 8 Stories, and 4 Google posts ready to publish for the first month.
• End-of-month performance report summarising key metrics and next-step recommendations.
Experience with tools such as Later, Hootsuite, Canva, Adobe Creative Cloud, or similar is a plus. While we may expand to platforms like Facebook or Twitter later, the current focus is strictly Instagram and Google. I’m ready to start this week—share your portfolio and preferred workflow so we can move forward.
First, I’ll rely on you to help create a simple brand kit outlining colours, fonts, tone, and visual style. Once that’s set, you’ll:
• Build and maintain a four-week content calendar covering Instagram feed posts, Reels, Stories, and Google updates.
• Produce or source visuals, write captions with relevant hashtags, schedule everything, and handle basic community engagement.
• Monitor Instagram Insights and Google Analytics, then fine-tune the plan for reach and engagement.
Acceptance criteria:
• One-page brand guideline delivered before any posts go live.
• Minimum 4 feed posts, 4 Reels, 8 Stories, and 4 Google posts ready to publish for the first month.
• End-of-month performance report summarising key metrics and next-step recommendations.
Experience with tools such as Later, Hootsuite, Canva, Adobe Creative Cloud, or similar is a plus. While we may expand to platforms like Facebook or Twitter later, the current focus is strictly Instagram and Google. I’m ready to start this week—share your portfolio and preferred workflow so we can move forward.